The collaboration was unveiled at Bayern's Allianz Arena during a match.
The firm sponsored the Italian Rugby Federation, Madrid Open Tennis, and the World Padel Tour.
The German
football club Bayern Munich has solidified its presence in the crypto space by
sealing a multi-year partnership with Austrian cryptocurrency company Bitpanda.
The deal, effective immediately, designates Bitpanda as the new platinum
partner and official crypto trading sponsor of the reigning German champions.
Bayern
Munich and Bitpanda Forge Crypto Partnership
The
collaboration was officially unveiled at Bayern's home ground, the Allianz
Arena, during their match against TSG Hoffenheim on January 12. Bitpanda will
be a prominent presence at all home matches throughout the duration of this partnership.
Bitpanda's
Chief Executive, Eric Demuth, emphasized the shared values and winning
mentality that unite the football giants and the crypto platform, laying the
groundwork for a long-term and fruitful partnership. Demuth stated: “Bayern
Munich and Bitpanda are united by a strong winning mentality and the
expectation of themselves to get better every day. For us, these shared values
are the perfect basis for a long-term partnership."
Bitpanda's
foray into sports sponsorships has seen similar successful deals with the
Italian Rugby Federation in 2023, covering the men’s Rugby World Cup, a
sponsorship deal with tennis’ Madrid Open in 2022, and a premium sponsorship of
the World Padel Tour in the same year.
Ideal
Partnership as Bayern's Finances Soar
Jan-Christian
Dreesen, the Chief Executive of Bayern Munich, expressed his enthusiasm for the
collaboration: "Like FC Bayern, Bitpanda is the market leader in
its field. We want to achieve our goals together in the future." This
sentiment was echoed by Andreas Jung, Bayern's Chief Marketing Officer, who
emphasized the synergy between the two brands.
While
Bayern embraces a new era of crypto sponsorship, the club has celebrated
financial success. The 2022-23 financial year saw
Bayern Munich posting record revenue, totaling €854.2 million, along with a
remarkable year-on-year increase in profit. Earnings before taxes more than
tripled, soaring from €17.1 million to €54.5 million.
Lukas
Enzersberger-Konrad, the Deputy Chief Executive of Bitpanda, emphasized
the fitting nature of the partnership: "Bayern Munich are
record champions. Bitpanda is the market leader in Europe. Both together in
a partnership: That’s a good fit!”
The German
football club Bayern Munich has solidified its presence in the crypto space by
sealing a multi-year partnership with Austrian cryptocurrency company Bitpanda.
The deal, effective immediately, designates Bitpanda as the new platinum
partner and official crypto trading sponsor of the reigning German champions.
Bayern
Munich and Bitpanda Forge Crypto Partnership
The
collaboration was officially unveiled at Bayern's home ground, the Allianz
Arena, during their match against TSG Hoffenheim on January 12. Bitpanda will
be a prominent presence at all home matches throughout the duration of this partnership.
Bitpanda's
Chief Executive, Eric Demuth, emphasized the shared values and winning
mentality that unite the football giants and the crypto platform, laying the
groundwork for a long-term and fruitful partnership. Demuth stated: “Bayern
Munich and Bitpanda are united by a strong winning mentality and the
expectation of themselves to get better every day. For us, these shared values
are the perfect basis for a long-term partnership."
Bitpanda's
foray into sports sponsorships has seen similar successful deals with the
Italian Rugby Federation in 2023, covering the men’s Rugby World Cup, a
sponsorship deal with tennis’ Madrid Open in 2022, and a premium sponsorship of
the World Padel Tour in the same year.
Ideal
Partnership as Bayern's Finances Soar
Jan-Christian
Dreesen, the Chief Executive of Bayern Munich, expressed his enthusiasm for the
collaboration: "Like FC Bayern, Bitpanda is the market leader in
its field. We want to achieve our goals together in the future." This
sentiment was echoed by Andreas Jung, Bayern's Chief Marketing Officer, who
emphasized the synergy between the two brands.
While
Bayern embraces a new era of crypto sponsorship, the club has celebrated
financial success. The 2022-23 financial year saw
Bayern Munich posting record revenue, totaling €854.2 million, along with a
remarkable year-on-year increase in profit. Earnings before taxes more than
tripled, soaring from €17.1 million to €54.5 million.
Lukas
Enzersberger-Konrad, the Deputy Chief Executive of Bitpanda, emphasized
the fitting nature of the partnership: "Bayern Munich are
record champions. Bitpanda is the market leader in Europe. Both together in
a partnership: That’s a good fit!”
Will Binance's BNB Reach $1000? Price Prediction Amid Legal Challenges in Australia
Executive Interview with Elina Pedersen | Your Bourse | FMLS:24
Executive Interview with Elina Pedersen | Your Bourse | FMLS:24
Executive Interview with Elina Pedersen, Chief Revenue Officer at Your Bourse at the Finance Magnates London Summit 2024
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Executive Interview with Elina Pedersen, Chief Revenue Officer at Your Bourse at the Finance Magnates London Summit 2024
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Executive Interview with Rauan Khassan | TradingView | FMLS:24
Executive Interview with Rauan Khassan | TradingView | FMLS:24
Executive Interview with Rauan Khassan from TradingView at the Finance Magnates London Summit 2024
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Executive Interview with Rauan Khassan from TradingView at the Finance Magnates London Summit 2024
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Executive Interview with Nadia Edwards-Dashti | Harrington Star | FMLS:24
Executive Interview with Nadia Edwards-Dashti | Harrington Star | FMLS:24
Fintech Talent in the UK: The Human Factor Driving Industry Change 🌟
What does it take to attract, retain, and upskill the best fintech talent in today’s rapidly evolving UK market? In this engaging interview, Nadia Edwards-Dashti, Chief Customer Officer at Harrington Star, explores the future of talent recruitment, the rise of sales roles, and how AI is reshaping the industry—without replacing the human touch.
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Fintech Talent in the UK: The Human Factor Driving Industry Change 🌟
What does it take to attract, retain, and upskill the best fintech talent in today’s rapidly evolving UK market? In this engaging interview, Nadia Edwards-Dashti, Chief Customer Officer at Harrington Star, explores the future of talent recruitment, the rise of sales roles, and how AI is reshaping the industry—without replacing the human touch.
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Executive Interview with Roberto Politano | Finnovate Finance | FMLS:24
Executive Interview with Roberto Politano | Finnovate Finance | FMLS:24
Executive Interview with Roberto Politano from Finnovate Finance at the Finance Magnates London Summit 2024
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Executive Interview with Roberto Politano from Finnovate Finance at the Finance Magnates London Summit 2024
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