Bitget Strikes Deals with Turkish Sports Icons for Campaign Expansion

Tuesday, 11/06/2024 | 09:41 GMT by Tareq Sikder

The campaign was initiated with Lionel Messi in 2022.

Turkish athletes Buse Tosun Çavuşoğlu, Samet Gümüş, and İlkin Aydın have joined the initiative.

Bitget, the cryptocurrency exchange and Web3 company, has announced the addition of Turkish athletes Buse Tosun Çavuşoğlu, Samet Gümüş, and İlkin Aydın to its MakeItCount campaign. The campaign, which originally featured Lionel Messi in 2022, seeks to broaden Bitget's objective of empowering its Turkish user base.

Adding Turkish Athletes to the Roster

The partnership involves collaboration with Turkish National Athletes Buse Tosun Çavuşoğlu (Wrestling team), Samet Gümüş (Boxing team), and İlkin Aydın (Volleyball team) under the MakeItCount Campaign.

Bitget's decision to partner with Turkish athletes comes amidst growth in Turkey's cryptocurrency market. Bitget itself has experienced substantial growth in signups, trading volume, and net deposit amounts from Q4 2023 to Q1 2024.

Vugar Usi Zade, Chief Operating Officer, Bitget, Source: LinkedIn

"At Bitget we thrive on perseverance and keep on going despite what obstacle may come our way. As the leading crypto platform we believe in the long term vision of financial freedom and have a strong positive passion in helping the ecosystem grow."

"For us, wins and losses are both milestones and there's no progress is too small. Our partners reflect this belief," said Vugar Usi Zade, Chief Operating Officer, Bitget.

Since 2021, Bitget has been forging partnerships with leading sports clubs and players globally. Previous partnerships include collaborations with prominent football clubs, esports entities, and legendary figures like Lionel Messi.

Bitget Names New CEO

Gracy Chen, a seasoned entrepreneur with over a decade of experience, has been appointed as the new CEO of Bitget, as reported by Finance Magnates. Chen's journey in the blockchain realm started in 2014 as a TV host, where encounters with experts like Tim Draper sparked her interest.

Joining Bitget as Managing Director in June 2022, she led growth strategies and global expansions, resulting in significant user base growth. Now, as CEO, Chen aims to continue Bitget's success. Alongside her role, she remains a Forbes columnist and a judge on "Killer Whales," a reality crypto TV show.

Adding Turkish Athletes to the Roster

"For us, wins and losses are both milestones and there's no progress is too small. Our partners reflect this belief," said Vugar Usi Zade, Chief Operating Officer, Bitget.