Today, one of the world’s largest crypto infrastructure providers, Binance announced the selection of TripleA, a company that helps businesses enhance their revenue by enabling crypto payments, as an international cryptocurrency payment gateway for Binance Pay.
Binance Pay is a contactless payment feature on the company’s app. According to the firm, Binance Pay is a bridge between Binance and the retail world. The crypto exchange noted that the latest announcement is an important part of Binance Pay’s global expansion plans.
Moreover, the partnership will open opportunities for several merchants, including Novelship, a well-known online marketplace for limited-edition sneakers and other collectibles in Asia.
“At Novelship, it is in our DNA to constantly listen to our customers and provide them with an elevated shopping experience every time they shop with us. In a recent survey, an overwhelming number of our customers showed keen interest in paying using alternative assets such as cryptocurrency,” said Richard Xia, the CEO of Novelship. “Thanks to TripleA and Binance Pay, we are able to stay agile, adopt new payment technologies and meet our customers’ needs swiftly.”
To expand its international reach, Binance has acquired licenses from French and Italian regulators recently.
Binance Pay
Binance Pay allows consumers and merchants to send and receive crypto payments across the world. The collaboration with TripleA, a company that is licensed by the Monetary Authority of Singapore (MAS), will increase the adoption of Binance Pay.
“We could not be more excited to announce TripleA as a strategic payment partner,” stated Pakning Luk, the Regional Head of Business Development at Binance Pay. “This cements Binance Pay’s mission in providing businesses and consumers a contactless, borderless and secure cryptocurrency payment experience.”
“TripleA is seeing strong demand from businesses to offer crypto payments, which is of course driven by their consumers,” Eric Barbier, the CEO and Founder of TripleA, said. “We are pleased to work with Binance Pay and Novelship to satisfy this growing market need.”
