B2C2, a leading cryptocurrency firm based in the UK, announced today that the company has appointed Nicola White, former Managing Director and Head of Electronic Fixed Income at Morgan Stanley, as President of B2C2 USA.
According to an official announcement, B2C2 aims to expand its capabilities as a full-service Liquidity provider through the proven track record of White. The newly appointed President of B2C2 USA joined the cryptocurrency firm from Citadel Securities where she was Global COO of Fixed Income.
In December 2020, SBI Holdings, a Japanese financial conglomerate, announced the acquisition of B2C2. The cryptocurrency firm has expanded its services significantly in the last few months. Through the latest appointment, B2C2 is planning to expand its presence in the growing crypto market.
Commenting on the latest appointment, Rob Catalanello, Co-CEO of B2C2, said: “I’m delighted to welcome Nicola to the team. She brings with her a vast network of relationships in the traditional finance space, as well as the tools to help ensure that whatever regulatory change occurs in our market, B2C2 will be prepared, thereby allowing a seamless transition for our existing products as well as our new initiatives. Industry-leading technology and top-tier customer service are the cornerstones of our offering, and by joining our firm, Nicola will ensure we continue to set a very high bar for the industry.”
Profile of Nicola White
White has extensive experience in global financial markets. She joined Morgan Stanley in 2005 and spent more than 12 years in different roles, including Managing Director and Global Head of Electronic Rates. White spent nearly 5 years at Citadel Securities.
“I have been watching cryptocurrency markets as they are innovating at a fast pace, and I want to use my experience in growing fixed income businesses to help drive the crypto industry forward. B2C2 for me combines many things that I’m passionate about: improving liquidity and transparency through market-making, spurring the development of new markets and helping clients solve problems. I’m excited to be part of a firm that is paving the way in bringing leading-edge solutions to global institutional crypto markets,” White said.