Baanx Group Has Selected Andreas Kapsos as Its Director of Brand Marketing

Baanx Group announced that it has selected Andreas Kapsos as its Director of Brand Marketing.

Finance Magnates recently learned from LinkedIn that Andreas Kapsos, an experienced marketing and communications manager, has been appointed by Baanx Group, as its new Director of Brand Marketing Marketing Marketing is defined as the business process of identifying, anticipating and satisfying customers' needs and wants.This is a crucial element of any operation or brokerage in the financial services space. Well-funded marketing campaigns are instrumental to the survival and longevity of these companies in an increasingly competitive industry.Within the forex space, marketers perform a wide range of functions to help procure, secure, or retain clients.In particular, newer forex brokers also have t Marketing is defined as the business process of identifying, anticipating and satisfying customers' needs and wants.This is a crucial element of any operation or brokerage in the financial services space. Well-funded marketing campaigns are instrumental to the survival and longevity of these companies in an increasingly competitive industry.Within the forex space, marketers perform a wide range of functions to help procure, secure, or retain clients.In particular, newer forex brokers also have t Read this Term, effective January 2022.

Kapsos brings more than twelve years of experience from the fintech Fintech Financial Technology (fintech) is defined as ay technology that is geared towards automating and enhancing the delivery and application of financial services. The origin of the term fintechs can be traced back to the 1990s where it was primarily used as a back-end system technology for renowned financial institutions. However, it has since grown outside the business sector with an increased focus upon consumer services.What Purpose Do Fintechs Serve?The main purpose of fintechs would be to suppl Financial Technology (fintech) is defined as ay technology that is geared towards automating and enhancing the delivery and application of financial services. The origin of the term fintechs can be traced back to the 1990s where it was primarily used as a back-end system technology for renowned financial institutions. However, it has since grown outside the business sector with an increased focus upon consumer services.What Purpose Do Fintechs Serve?The main purpose of fintechs would be to suppl Read this Term industry to the new role.

A Look Back at Kapsos Career

Prior to the appointment by Baanx Group, Kapso served Plum as Head of Brand. Over sixteen months, he accomplished the requirements of the role.

Earlier on, he spent almost four and a half years with Revolut. Originally, he began as a Social Media Assistant in May 2016. After a few months, he was promoted to Social Media Lead. In January 2017, he was moved up to Community & Social Media Manager where he developed and created the Revolut community forum from 0 to +80K Users & 1.2M page views to date. Finally, he was elevated to Senior Marketing and Communications Manager where he increased users from 30K to 11M by email, notification, social media & ad campaigns, created strong brand awareness in Southern Europe from 15K to +500K users, among other duties.

Before that, he served Look Within Community as a Social Media Marketing Consultant.

Initially, his first known role was as a Marketing and Communications Assistant for Cyprus Tourism Organisation in July 2010.