Zorlu is a Marketing expert and has spent around 15 years in the industry on various marketing-related roles. His appointment came at a time when Crypto.com is planning to extend its services in the United States and Europe later this year.
Commenting on his new role, Zorlu said: “Having worked in a dynamic and competitive industry like gaming, I am eager to apply my understanding of user behavior of digital products to optimize engagement, secure more users, and push the growing range of Crypto.com's products.”
Gaming Industry Pioneer Transitioning to Crypto
He is joining the crypto payment platform from Rovio Entertainment where he spent around three years in two leadership roles - vice president of performance marketing and director of performance marketing.
Prior to Rovio, he was the chief marketing officer at Gram Games for around a year following his two-and-a-half-year term at Bee Square Games, as seen on his Linkedin profile.
He was also the marketing and intelligence director at Peak Games for two years.
Zorlu started his career in 2003 with Starcom and took over a role in the digital media. He also obtained a masters degree in business administration from HHL Leipzig Graduate School of Management.
“Over the past few months, we have built momentum by dramatically improving our product offering, which resulted in more than 400,000 mobile app downloads and over 100,000 card reservations globally,” Kris Marszalek, co-founder and CEO of Crypto.com, said. “Kasim joins us at a pivotal moment to use his experience and expertise to scale our customer Acquisition efforts as we continue our global card rollout. I'm thrilled to welcome him to the team and excited about what we can accomplish together.”
Zorlu is a Marketing expert and has spent around 15 years in the industry on various marketing-related roles. His appointment came at a time when Crypto.com is planning to extend its services in the United States and Europe later this year.
Commenting on his new role, Zorlu said: “Having worked in a dynamic and competitive industry like gaming, I am eager to apply my understanding of user behavior of digital products to optimize engagement, secure more users, and push the growing range of Crypto.com's products.”
Gaming Industry Pioneer Transitioning to Crypto
He is joining the crypto payment platform from Rovio Entertainment where he spent around three years in two leadership roles - vice president of performance marketing and director of performance marketing.
Prior to Rovio, he was the chief marketing officer at Gram Games for around a year following his two-and-a-half-year term at Bee Square Games, as seen on his Linkedin profile.
He was also the marketing and intelligence director at Peak Games for two years.
Zorlu started his career in 2003 with Starcom and took over a role in the digital media. He also obtained a masters degree in business administration from HHL Leipzig Graduate School of Management.
“Over the past few months, we have built momentum by dramatically improving our product offering, which resulted in more than 400,000 mobile app downloads and over 100,000 card reservations globally,” Kris Marszalek, co-founder and CEO of Crypto.com, said. “Kasim joins us at a pivotal moment to use his experience and expertise to scale our customer Acquisition efforts as we continue our global card rollout. I'm thrilled to welcome him to the team and excited about what we can accomplish together.”
Arnab is an electronics engineer-turned-financial editor. He entered the industry covering the cryptocurrency market for Finance Magnates and later expanded his reach to forex as well. He is passionate about the changing regulatory landscape on financial markets and keenly follows the disruptions in the industry with new-age technologies.
FM's Editor-in-Chief Yam Yehoshua on how the newsroom evaluates stories.
FM's Editor-in-Chief Yam Yehoshua on how the newsroom evaluates stories.
FM's Editor-in-Chief Yam Yehoshua on how the newsroom evaluates stories.
FM's Editor-in-Chief Yam Yehoshua on how the newsroom evaluates stories.
Matthew Smith, Group CEO at EC Markets, speaking at FMLS:24
Matthew Smith, Group CEO at EC Markets, speaking at FMLS:24
Matthew Smith, Group CEO at EC Markets, speaking at FMLS:24
Matthew Smith, Group CEO at EC Markets, speaking at FMLS:24
Finance Magnates Annual Awards 2024 | FM Awards 2024 Highlights
Finance Magnates Annual Awards 2024 | FM Awards 2024 Highlights
🎥Catch the best moments from the Finance Magnates Annual Awards Gala Dinner!
An evening where top names in finance came together to celebrate achievements, enjoy live music, and connect over a memorable dinner. Watch the highlights and feel the energy of our first gala in Cyprus!
Congratulations to all the winners for their dedication to excellence and leadership in the financial industry, including XM, Trading PRO, FP Markets, Deriv, FxPro, LATAM, Headway, ATFX, FBS, AMEGA, EC Markets, Axi
For more information about the 1st Finance Magnates Annual Awards, visit https://bit.ly/3Zb7wNz
#FinanceMagnatesGala #IndustryExcellence #GalaHighlights #FinanceMagnatesAnnualAwards #FinanceMagnatesAwards #CelebratingSuccess #FinanceCommunity
🎥Catch the best moments from the Finance Magnates Annual Awards Gala Dinner!
An evening where top names in finance came together to celebrate achievements, enjoy live music, and connect over a memorable dinner. Watch the highlights and feel the energy of our first gala in Cyprus!
Congratulations to all the winners for their dedication to excellence and leadership in the financial industry, including XM, Trading PRO, FP Markets, Deriv, FxPro, LATAM, Headway, ATFX, FBS, AMEGA, EC Markets, Axi
For more information about the 1st Finance Magnates Annual Awards, visit https://bit.ly/3Zb7wNz
#FinanceMagnatesGala #IndustryExcellence #GalaHighlights #FinanceMagnatesAnnualAwards #FinanceMagnatesAwards #CelebratingSuccess #FinanceCommunity
FMLS:24 | Shaping the Next Era of Financial Evolution
FMLS:24 | Shaping the Next Era of Financial Evolution
Welcome to FMLS:24 – the premier event where influential brands and leaders in trading, payments, fintech, and digital assets come together!
Join over 2,500 industry professionals, engage with 150+ expert speakers, and discover endless opportunities with 70+ top exhibitors. FMLS:24 is where senior executives and decision-makers gather to close deals, forge new partnerships, and strengthen connections with long-term clients.
Whether you’re in finance, technology, or payments, this summit is your gateway to future growth, meaningful collaborations, and industry-leading insights.
👉 Don't miss out – secure your ticket now at https://events.financemagnates.com/ZQEYy0?utm_source=youtube&utm_campaign=fmls24-awareness&utm_medium=video&RefId=MLS%3A24+Video+Promo
#fmls #fmls24 #fmevents #financemagnates #forex #payments #crypto #events #london #fintech #ai #generativeai #technology #onlinetrading #forex #investing #investors #tech
📣 Stay updated with the latest in finance and trading!
Follow FMevents across our social media platforms for news, insights, and event updates. Connect with us today:
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Don't miss out on our latest videos, interviews, and event coverage. Subscribe to our YouTube channel for more!
Welcome to FMLS:24 – the premier event where influential brands and leaders in trading, payments, fintech, and digital assets come together!
Join over 2,500 industry professionals, engage with 150+ expert speakers, and discover endless opportunities with 70+ top exhibitors. FMLS:24 is where senior executives and decision-makers gather to close deals, forge new partnerships, and strengthen connections with long-term clients.
Whether you’re in finance, technology, or payments, this summit is your gateway to future growth, meaningful collaborations, and industry-leading insights.
👉 Don't miss out – secure your ticket now at https://events.financemagnates.com/ZQEYy0?utm_source=youtube&utm_campaign=fmls24-awareness&utm_medium=video&RefId=MLS%3A24+Video+Promo
#fmls #fmls24 #fmevents #financemagnates #forex #payments #crypto #events #london #fintech #ai #generativeai #technology #onlinetrading #forex #investing #investors #tech
📣 Stay updated with the latest in finance and trading!
Follow FMevents across our social media platforms for news, insights, and event updates. Connect with us today:
🔗 LinkedIn: https://www.linkedin.com/showcase/financemagnates-events/
👍 Facebook: https://www.facebook.com/FinanceMagnatesEvents
📸 Instagram: https://www.instagram.com/fmevents_official
🐦 Twitter: https://twitter.com/F_M_events
🎥 TikTok: https://www.tiktok.com/@fmevents_official
▶️ YouTube: https://www.youtube.com/@FinanceMagnates_official
Don't miss out on our latest videos, interviews, and event coverage. Subscribe to our YouTube channel for more!