Zorlu is a Marketing expert and has spent around 15 years in the industry on various marketing-related roles. His appointment came at a time when Crypto.com is planning to extend its services in the United States and Europe later this year.
Commenting on his new role, Zorlu said: “Having worked in a dynamic and competitive industry like gaming, I am eager to apply my understanding of user behavior of digital products to optimize engagement, secure more users, and push the growing range of Crypto.com's products.”
Gaming Industry Pioneer Transitioning to Crypto
He is joining the crypto payment platform from Rovio Entertainment where he spent around three years in two leadership roles - vice president of performance marketing and director of performance marketing.
Prior to Rovio, he was the chief marketing officer at Gram Games for around a year following his two-and-a-half-year term at Bee Square Games, as seen on his Linkedin profile.
He was also the marketing and intelligence director at Peak Games for two years.
Zorlu started his career in 2003 with Starcom and took over a role in the digital media. He also obtained a masters degree in business administration from HHL Leipzig Graduate School of Management.
“Over the past few months, we have built momentum by dramatically improving our product offering, which resulted in more than 400,000 mobile app downloads and over 100,000 card reservations globally,” Kris Marszalek, co-founder and CEO of Crypto.com, said. “Kasim joins us at a pivotal moment to use his experience and expertise to scale our customer Acquisition efforts as we continue our global card rollout. I'm thrilled to welcome him to the team and excited about what we can accomplish together.”
Zorlu is a Marketing expert and has spent around 15 years in the industry on various marketing-related roles. His appointment came at a time when Crypto.com is planning to extend its services in the United States and Europe later this year.
Commenting on his new role, Zorlu said: “Having worked in a dynamic and competitive industry like gaming, I am eager to apply my understanding of user behavior of digital products to optimize engagement, secure more users, and push the growing range of Crypto.com's products.”
Gaming Industry Pioneer Transitioning to Crypto
He is joining the crypto payment platform from Rovio Entertainment where he spent around three years in two leadership roles - vice president of performance marketing and director of performance marketing.
Prior to Rovio, he was the chief marketing officer at Gram Games for around a year following his two-and-a-half-year term at Bee Square Games, as seen on his Linkedin profile.
He was also the marketing and intelligence director at Peak Games for two years.
Zorlu started his career in 2003 with Starcom and took over a role in the digital media. He also obtained a masters degree in business administration from HHL Leipzig Graduate School of Management.
“Over the past few months, we have built momentum by dramatically improving our product offering, which resulted in more than 400,000 mobile app downloads and over 100,000 card reservations globally,” Kris Marszalek, co-founder and CEO of Crypto.com, said. “Kasim joins us at a pivotal moment to use his experience and expertise to scale our customer Acquisition efforts as we continue our global card rollout. I'm thrilled to welcome him to the team and excited about what we can accomplish together.”
Arnab is an electronics engineer-turned-financial editor. He entered the industry covering the cryptocurrency market for Finance Magnates and later expanded his reach to forex as well. He is passionate about the changing regulatory landscape on financial markets and keenly follows the disruptions in the industry with new-age technologies.
Former Exinity Country Manager Takes CAPEX.com Lead in Colombia
FMLS:24 | Shaping the Next Era of Financial Evolution
FMLS:24 | Shaping the Next Era of Financial Evolution
Welcome to FMLS:24 – the premier event where influential brands and leaders in trading, payments, fintech, and digital assets come together!
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Welcome to FMLS:24 – the premier event where influential brands and leaders in trading, payments, fintech, and digital assets come together!
Join over 2,500 industry professionals, engage with 150+ expert speakers, and discover endless opportunities with 70+ top exhibitors. FMLS:24 is where senior executives and decision-makers gather to close deals, forge new partnerships, and strengthen connections with long-term clients.
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FMLS:24 | Shaping the Next Era of Financial Evolution
FMLS:24 | Shaping the Next Era of Financial Evolution
Welcome to FMLS:24 – the premier event where influential brands and leaders in trading, payments, fintech, and digital assets come together!
Join over 2,500 industry professionals, engage with 150+ expert speakers, and discover endless opportunities with 70+ top exhibitors. FMLS:24 is where senior executives and decision-makers gather to close deals, forge new partnerships, and strengthen connections with long-term clients.
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👉 Don't miss out – secure your ticket now at https://events.financemagnates.com/ZQEYy0?utm_source=youtube&utm_campaign=fmls24-awareness&utm_medium=video&RefId=MLS%3A24+Video+Promo
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Welcome to FMLS:24 – the premier event where influential brands and leaders in trading, payments, fintech, and digital assets come together!
Join over 2,500 industry professionals, engage with 150+ expert speakers, and discover endless opportunities with 70+ top exhibitors. FMLS:24 is where senior executives and decision-makers gather to close deals, forge new partnerships, and strengthen connections with long-term clients.
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👉 Don't miss out – secure your ticket now at https://events.financemagnates.com/ZQEYy0?utm_source=youtube&utm_campaign=fmls24-awareness&utm_medium=video&RefId=MLS%3A24+Video+Promo
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FM's Andrea Badiola Mateos at LSEG's Cyprus event
FM's Andrea Badiola Mateos at LSEG's Cyprus event
FM's Andrea Badiola Mateos at speaking in a panel discussion at LSEG's Cyprus event
FM's Andrea Badiola Mateos at speaking in a panel discussion at LSEG's Cyprus event
The Role of PAMM, MAM & Copy Trading in Business Growth Strategies | Webinar
The Role of PAMM, MAM & Copy Trading in Business Growth Strategies | Webinar
The copy trading market is projected to double in size, growing from $2.2 billion to $4 billion by the end of this decade. In light of this, brokers and financial institutions are increasingly adopting PAMM, MAM, and Copy Trading solutions to scale operations and drive profitability. In this insightful webinar, Sergey Ryzhavin, Product Owner at B2COPY, outlines the advanced features of the B2COPY platform, showcasing how it enhances Copy Trading, PAMM, and MAM performance. Sergey also explores strategies for using these tools to attract new clients, improve customer engagement, and create additional revenue streams.
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The copy trading market is projected to double in size, growing from $2.2 billion to $4 billion by the end of this decade. In light of this, brokers and financial institutions are increasingly adopting PAMM, MAM, and Copy Trading solutions to scale operations and drive profitability. In this insightful webinar, Sergey Ryzhavin, Product Owner at B2COPY, outlines the advanced features of the B2COPY platform, showcasing how it enhances Copy Trading, PAMM, and MAM performance. Sergey also explores strategies for using these tools to attract new clients, improve customer engagement, and create additional revenue streams.
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Join us at FMLS:24 to connect with global institutional brokers. Secure your spot today! #fmls24
Join us at FMLS:24 to connect with global institutional brokers. Secure your spot today! #fmls24