Finalto, owned by Hong Kong-based Gopher Investments, has onboarded Daniel Leis as the Sales Director. According to his Linkedin profile, he has already joined the London offices of the company.

The new appointment at Finalto, a provider of liquidity and trading technologies, coincides with the company's efforts to expand its presence through partnerships and product expansions. The company recently partnered with Gold-i and PrimeXM.

A Seasoned Industry Expert

Leis joined Finalto from Saxo where he worked as a Director and Senior Institutional Sales. Before Saxo, he was based at the London offices of Interactive Brokers, working in its Institutional Business Development team. He brings more than 15 years of experience to his new role at Finalto.

As seen on LinkedIn, Leis previously worked at Barclays Investment Bank before moving to the Private Wealth Management division of Goldman Sachs. Besides that, he served at the Private Wealth Division of RBC and Plurimi.

Finalto Strengthening Its Operations

Each of the two UK-registered entities of Finalto generated around $35.9 million in revenue individually. Revenue of the one offering brokerage services for leveraged products jumped 84 percent, whereas its sister company (operating as a forex, CFDs, and spread bets broker) witnessed a gain of 33 percent revenue.

Gopher acquired Finalto from Playtech in a $250 million cash deal that was closed in July 2022, leading to a restructuring of Finalto's leadership. Within a few months after the change in ownership, the company announced the departure of Ron Hoffman, the Chief Executive Officer (CEO), and Liron Greenbaum, the Chief Commercial Officer, as well as named Matthew Maloney as the new Group CEO.

Furthermore, Finalto changed the leadership of Markets.com, its retail trading brand, by appointing Finalto Group's CCO, Stavros Anastasiou, as Markets.com's CEO. Recently, Markets.com onboarded a local CEO for its South African operations, hinting at an expansion in the region.