Forex and CFDs brokerage, M4Markets has announced the appointment of Marilena Iakovou as its new Group Chief Marketing Officer.
This appointment came when the brokerage is gearing towards international expansion.
M4Markets offerings include trading services with forex, commodities, and indices on the MT4 platform. It is regulated by the Seychelles’ Financial Services Authority (FSA) and is now in the process of gaining other licenses.
Iakovou has already joined the brokerage and is responsible to establish the company’s approach to competitive and strategic positioning. Additionally, she will oversee the group’s global marketing strategy, driving brand awareness and business growth.
Commenting on her new role, she said: “I am beyond excited to join M4Markets as their vision aligns with my values, and I am confident that together we will reach new heights and create a brokerage that focuses on traders and their needs.”
Years of Experience with Brokerages
Iakovou has extensive experience working with the brokerage, handling their marketing efforts. Prior to her latest role, she was the group CMO of Tickmill for over three years and headed marketing at Vipro Markets, a part of Tickmill Group, before that.
Her other experiences include supervisory roles at Orbex and IronFX. Furthermore, she spent years in coordinating marketing and PR for several other companies.
“Marilena’s reputation proceeds her. Her deep understanding of the sector, the markets, products, and marketing strategies will allow us to help push business forward. Her experience in global expansion aligns well with our efforts to serve new markets, and she will be a valuable asset for the company,”
