Tel Aviv-based Zotapay, a payments services provider, has bolstered its management with the latest hire of Ido Yerushalmi as the new Chief Revenue Officer. Although his appointment was announced recently, his LinkedIn profile shows he assumed the role in July.

New CRO at Zotapay

Zotapay primarily offers Alternative Payment Methods with easy integration options for businesses. It also provides PCI-hosted payments and multi-currency support. As seen on its website, Zotapay has "partnered with more than 500 acquirers" over the past few years.

An Experienced Executive

Yerushalmi brings about 16 years of experience to the new role at Zotapay. Most recently, he was a Consultant for Revenue, Operations, and Strategy for Larium, which has been streamlining business processes with Generative AI, for the past nine months.

His most recognized experience was with New York-headquartered Outbrain over 11 years. He joined the company in October 2011 as the Country Manager for Israel and climbed the corporate ladder to become Regional Manager of EMEA and International Head of Operations. He separated from the company in October 2022 as the Vice President of Operations.

Yerushalmi started his career as an Online Marketing Manager at eToro in September 2017, which was in its early days. Now, eToro has grown to be a giant in the online brokerage space. However, the valuation of eToro plummeted drastically, from its failed-public listing valuation of $10.4 billion to a reported $1.7 billion.

He also had a further experience working as a Strategy Consultant for SunRise Projects, which provides consultation on fundraising.