Pepperstone's CMO Tony Gruebner Bids Farewell after Four-Year Tenure

Friday, 12/07/2024 | 08:33 GMT by Tareq Sikder
  • Gruebner led initiatives including international brand campaigns and the creation of a YouTube show.
  • Previously, he worked at Sportsbet for nine years and served as a Digital Strategy Consultant.
Tony Gruebner

Tony Gruebner announced on LinkedIn that his tenure as Chief Marketing Officer (CMO) at Pepperstone has ended. He stated that it was an opportunity to lead a team and help transform the Australian finance brand.

Achievements at Pepperstone

Gruebner highlighted several achievements during his time at Pepperstone. He mentioned the creation of a YouTube channel, including the Trade Off show, which is now produced in four countries and three languages.

He also noted sponsorships with the ATP Tour, Geelong Cats, Adelaide Strikers, and South East Melbourne Phoenix. Additionally, he oversaw the development and release of the Pepperstone trading app. Gruebner also mentioned three global brand campaigns with Saatchi & Saatchi NZ, including one with John McEnroe.

Before joining Pepperstone, Gruebner worked at Sportsbet for nine years and two months. His roles included Executive General Manager of Data Products and Executive General Manager of Analytics , Insights, and Modelling. He also served as General Manager of Customer Operations.

Earlier in his career, Gruebner was a Digital Strategy Consultant at Lyris in London from 2010 to 2011. Back in 2020, Pepperstone appointed Tony Gruebner as Chief Marketing Officer, as reported by Finance Magnates. He replaced Meagan Nies, who had left the company.

Pepperstone Partners with Tennis Icon

Pepperstone has announced a partnership with tennis icon John McEnroe, who will serve as a Global Tennis Ambassador, as reported by Finance Magnates. McEnroe, a former world No. 1 and seven-time Grand Slam singles champion, will join Australian player Alex de Minaur, who is already an ambassador for the broker.

This addition reflects Pepperstone's commitment to supporting tennis globally. The broker is a Platinum Partner of the Association of Tennis Professionals and holds the naming rights for the Pepperstone ATP Rankings. While many brokers focus on football and motorsports for promotions, Pepperstone utilizes tennis to engage with local audiences.

Tony Gruebner announced on LinkedIn that his tenure as Chief Marketing Officer (CMO) at Pepperstone has ended. He stated that it was an opportunity to lead a team and help transform the Australian finance brand.

Achievements at Pepperstone

Gruebner highlighted several achievements during his time at Pepperstone. He mentioned the creation of a YouTube channel, including the Trade Off show, which is now produced in four countries and three languages.

He also noted sponsorships with the ATP Tour, Geelong Cats, Adelaide Strikers, and South East Melbourne Phoenix. Additionally, he oversaw the development and release of the Pepperstone trading app. Gruebner also mentioned three global brand campaigns with Saatchi & Saatchi NZ, including one with John McEnroe.

Before joining Pepperstone, Gruebner worked at Sportsbet for nine years and two months. His roles included Executive General Manager of Data Products and Executive General Manager of Analytics , Insights, and Modelling. He also served as General Manager of Customer Operations.

Earlier in his career, Gruebner was a Digital Strategy Consultant at Lyris in London from 2010 to 2011. Back in 2020, Pepperstone appointed Tony Gruebner as Chief Marketing Officer, as reported by Finance Magnates. He replaced Meagan Nies, who had left the company.

Pepperstone Partners with Tennis Icon

Pepperstone has announced a partnership with tennis icon John McEnroe, who will serve as a Global Tennis Ambassador, as reported by Finance Magnates. McEnroe, a former world No. 1 and seven-time Grand Slam singles champion, will join Australian player Alex de Minaur, who is already an ambassador for the broker.

This addition reflects Pepperstone's commitment to supporting tennis globally. The broker is a Platinum Partner of the Association of Tennis Professionals and holds the naming rights for the Pepperstone ATP Rankings. While many brokers focus on football and motorsports for promotions, Pepperstone utilizes tennis to engage with local audiences.

About the Author: Tareq Sikder
Tareq Sikder
  • 931 Articles
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About the Author: Tareq Sikder
A Forex technical analyst and writer who has been engaged in financial writing for 12 years.
  • 931 Articles
  • 6 Followers

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