VC Firm SuperSeed Introduces £50 Million Fund

The London-based venture capital firm, SuperSeed has recently announced the launch of a £50 million fund to invest between £500k and £1.5m into 30-35 startups. SuperSeed focuses on companies working on the future of business automation.

The details shared by the VC firm show that it has already completed the first closing of its new fund at £31 million, with a final target of £50 million. Over the next 3-4 years, SuperSeed is planning to invest in emerging B2B software providers, including companies related to the financial services industry.

SuperSeed Fund II is an Enterprise Capital Fund with a cornerstone investment from the British Business Bank’s Enterprise Capital Fund program. Additionally, the company highlighted the recent growth in the European startup ecosystem and mentioned that a wide range of opportunities is available to companies working in the technology-driven business transformation sector.

“Technological innovation is the foundation to unlocking human progress. In simple terms – tech will save us! But, the real tangible effect can only be achieved when it’s commercially viable and successfully deployed, in the hands of real users. When it comes to marketing and sales the Americans have historically had an edge on us here in Europe, and we have to do better if we want to compete on the world stage,” Mads Jensen, the Founder and Managing Partner at SuperSeed, said.

Technical Solutions

A recent report from the World Economic Forum shows that more than 80% of global business leaders are planning to accelerate the transformation of their businesses through digital solutions.

“I have quite a lofty take on what automation really is. To me, it’s the technological bedrock that will enable us to keep the promises we’ve made to the climate, our planet and our children. On the surface it helps businesses lower costs and create efficiencies, great, that’s a massive tick. But, underneath it’s a lot more than that,” Dan Bowyer, the Founder, and Partner at SuperSeed, said.