FBS Attending FMAS:24 – Looking to Establish All-in-One App in African Market

With a little over one week to go, some of the biggest brands and brokers are gearing up for the upcoming Finance Magnates Africa Summit (FMAS:24). This includes FBS, already one of the largest players in the African market. Finance Magnates spoke with Eduard Melkostupov, Head of Education at FBS for his take on the event, as well as the company’s outlook and strategy in Africa.

Are you excited for FMAS:24 and how do you feel your company can directly benefit from attending an event such as this in Africa?

Our FBS Team is absolutely thrilled to join FMAS:24 this year. Considering that the summit focuses on the African continent and takes place in South Africa, we particularly look forward to engaging with traders, influencers and key opinion leaders brought together by FMAS, and we will eagerly contribute to the development of the finance and trading community with our expertise and solutions.

Our sponsorship of FMAS:24 and participation in the expo remarkably correlate with our global mission of empowering trading enthusiasts and professionals.

FMAS is returning to Sandton City for its second year. What are you hoping to see or get out of this year’s event?

Although it is our first FMAS experience, we hope to see ample opportunities for insightful agenda, the latest innovations, and expert discussions. From our side, the FBS team aims to share our expertise in trading education and financial market analytics and present the upgraded FBS app and our flagship IB Partnership program.

Many brokers and brands have made the move to Africa amid the continent’s hype, size, and overall potential. Does this perspective align with your company’s goals in 2024 or beyond and is this excitement warranted?

The African continent has a huge potential for an online trading boom in the upcoming years. We do notice increasing trading activity in this region. For 2024, FBS aims to establish our upgraded FBS app in the market. With at least sixty percent of traders relying solely on mobile trading, our all-in-one application should be the right match for African traders. We are very enthusiastic about FBS in Africa.

FMAS:24 will be drawing the biggest brands as well as regional and local providers across multiple industries. How does your company plan to stand out in the crowd this year?

Being the broker that takes care of every trading aspect, FBS makes everything possible to allow our clients to focus on trading, leaving their worries behind. At FMAS:24, FBS will spotlight our solutions to help maintain an efficient trading lifestyle – the FBS app, trading education resources, and the FBS IB program. We have also prepared exciting activities for the visitors and invited special guests to our booth who will set the mood for passionate trading.

The retail industry continues to see sweeping changes, necessitating different strategies to chart a course forward. Given this uncertainty, how is your company built to navigate any industry headwinds in 2024 or what techniques do you feel are the most important looking ahead?

At FBS, our commitment extends beyond being a service provider or a trading platform. We aim to empower our clients’ trading lifestyle, ensuring they have convenient and useful tools for efficient trading. This approach is embodied in our FBS app and other educational and analytical projects. On top of that, FBS will, as always, focus on the security and reliability of our traders' funds and personal data, further advancing the technical protection of our servers.