The Finance Magnates Africa Summit (FMAS:24) will take place in less than a week, drawing the biggest talent, brokers, and brands to Sandton City, South Africa. This includes FINVEO, who had a chance to speak with FM ahead of the event. Chief Executive Officer of FINVEO, Nikola D. Pejović discussed the company’s prospects in Africa as well as its goals for the event in a full-length interview.
Are you excited for FMAS:24 and how do you feel your company can directly benefit from attending an event such as this in Africa?
FMAS:24 presents a good opportunity for FINVEO to expand its already cultivated footprint in the African market. By participating in this event, we intend to showcase our innovative products and solutions, both for potential institutional and retail partners, as well as individual investors.
Our focus lies in fostering meaningful connections, understanding local nuances, and leveraging our expertise to drive sustainable growth. We believe that the quality of our service forged by the many years of the experience within this industry will also bring numerous benefits to African market itself by creating healthy competition which will lead the market towards the greater liquidity and better pricing for all.
FMAS is returning to Sandton City for its second year. What are you hoping to see or get out of this year’s event?
As we step into Sandton City for FMAS:24, our anticipation is tinged with a sense of purpose. We envision this as a platform to not only showcase our offerings but also to engage in meaningful dialogues with our fellow industry participants. Our objective is to deepen our knowledge of the African market landscape, forge strategic alliances, and position ourselves as partners of choice for all kinds of financial solutions requiring a market access.
Previously gained experience from our long-term business practice within many markets worldwide will help us to recognize the unique needs of African market and to respond to them with our tailor-made solutions, including high range of financial products, competitive pricing and highest quality customer support.
Many brokers and brands have made the move to Africa amid the continent’s hype, size, and overall potential. Does this perspective align with your company’s goals in 2024 or beyond and is this excitement warranted?
Undoubtedly, Africa's allure is not lost on us. While the continent holds promise, our vision extends beyond mere hype. Already serving clients from African region, we managed to see quite big potential behind, extending our footprint within African market and making it an integral part of our global extension strategy, with a strong and committed approach grounded in prudent foresight and long-term perspective.
FMAS:24 will be drawing the biggest brands as well as regional and local providers across multiple industries. How does your company plan to stand out in the crowd this year?
At FMAS:24, we aspire to transcend the ordinary and make a lasting impact. Through immersive experiences and insightful conversations, we aim to demonstrate the real value of our products and solutions. Our emphasis on personalized engagement and the client-centric approach sets us apart, paving the way for enduring relationships and mutual success. FINVEO offers a diverse range of products to its clients.
At present, FINVEO provides the opportunity for trading currencies, CFDs on commodities, stocks, bonds, and indices as well as OTC market derivatives. Our focus lies in providing a highly liquid trading environment for traders, with an emphasis on a personalized approach and flexibility in managing positions. Through our platforms and interfaces traders can efficiently manage their risks and maximize potential gains.
The retail industry continues to see sweeping changes, necessitating different strategies to chart a course forward. Given this uncertainty, how is your company built to navigate any industry headwinds in 2024 or what techniques do you feel are the most important looking ahead?
In a swiftly changing retail landscape, we stand poised at the forefront of innovation and adaptability. Embracing uncertainty as a catalyst for growth, we are committed to agility and forward-thinking strategies. Having a 30+ years old publicly traded parent company behind, namely INVEO (Borsa Istanbul: INVEO) and a heritage client service discipline proved itself by many of our sister companies, namely Gedik Investment Securities, Marbas Securities and Misyon Bank once can easily confirm that we are already step ahead from competition.
By proactively monitoring market shifts and anticipating not the future trends for the industry, but for our clients’ prosperity, added on top is the essential strength that we proudly own. We prefer to ensure that our clients are in priority at any circumstance and receive unparalleled value amidst evolving retail paradigms.
