FMAS:24 Session Spotlight - SuperApps: One App to Rule Them All?

With only a few short weeks to go until the Finance Magnates Africa Summit (FMAS:24) is underway, the hype surrounding the event is real. Taking place in Sandton City, South Africa on May 20-22, this year’s event is going bigger and bolder than ever before. This includes more content, more live entertainment, more speakers, and most importantly, attendees.

The premium event will aim to unite the B2C and B2B space for three days, showcasing Africa’s potential as well as looking to inform, educate, and bring various elements of industries together. FMAS:24 will be focusing on the online trading, fintech, payments, and blockchain & digital assets space.

The event is targeting upwards 3,000 attendees, 120 exhibitors, 150 speakers, and more. With constant action on the summit floor, chances to engage directly with speakers, and live entertainment, truly anything to happen at FMAS:24!

This year will also feature panels, sessions, workshops and more across not only the Centre Stage, but also the new Trader Zone. The innovative hub is tailored towards retail traders, providing a welcoming forum for attendees to network, connect, and learn from experts and speakers. In terms of sessions, one of the most anticipated will be the marquee panel, ‘SuperApps: One App to Rule Them All?’.

As a quick reminder, if you have not already done so, head on over to the registration page for FMAS:24 and sign-up today! Registering online ensures you can skip the wait and queue on-site.

Can SuperApps Reign Supreme?

As financial activity increasingly migrates to mobile, the emphasis on superapps will only grow in 2024 and beyond. Nowhere is this trend more salient than in Africa, where widespread mobile adoption exists alongside infrastructural challenges.

The upcoming session ‘SuperApps: One App to Rule Them All?’, will attempt to lay bare these challenges and figure out tangible solutions. Look for participating fintech leaders to discuss the efficacy of the superapps within this scope. Should these constructs be viewed as a panacea or is there a more layered set of constraints that must be compensated for?

Register Today for the Biggest Event of the Year in Africa!

Taking place on May 22, 15:50-16:30, the panel session includes the following speakers:

Vinoliah Martin, Client Executive, Microsoft
Marco Torrente, Executive Head of Marketing & Digital, Vodacom Financial and Digital Lifestyle Services
Gour Lentell, CEO & Co-founder, Datafree | Moya
Shaheen Khatieb, Senior Product Manager, ayoba

Superapps have increasingly been gaining traction in Africa due to their ability to address various challenges and provide convenient solutions to users. In the African scope, where access to multiple services may be limited, these apps essentially can offer a one-stop platform for a wide range of needs.

Join the distinguished panelists for a deep dive into superapps and their impact on the African fintech space moving forward.