TraderEvolution Global has introduced a new web-based platform for mobile devices, enhancing access to global markets without the need for app downloads. This move aligns with the company's commitment to bolster broker independence and development capabilities in a competitive FX/CFD landscape.
TraderEvolution Global Launches Web-Based Mobile Trading Interface
TraderEvolution Global's latest release of a web-based mobile trading platform is a noteworthy advancement in mobile brokerage technology. The new product may enhance the independence of trading companies and broaden their existing product range, allowing them to compete with more monopolistic solutions.
The platform's design prioritizes a seamless transition for traders from native applications to a web-based interface accessible directly via smartphone browsers. The objective is to deliver an experience comparable to the current mobile application, with fundamental functionalities crucial for effective financial market interaction.
"TraderEvolution has developed this new web-based mobile platform as part of the company's mission to ensure that financial institutions, brokers, and wealth managers offering the TraderEvolution multi-asset platform can maintain full control over the distribution of the mobile application to their clients,” Roman Nalivayko, the CEO of TraderEvolution Global, commented on the newest launch.
The expansion of the product line comes several months after Andrew Saks joined the company as the new Chief Product Officer (CPO). Since taking on the role, Saks has concentrated on forging relationships with corporate clients, increasing media visibility, and spearheading the development of innovative services.
Enhanced Brokerage Independence and Efficiency
The new platform's web-based nature is pivotal for electronic brokerages seeking independence from traditional app marketplaces. It offers continuous global availability and enables firms to maintain their brand identity through customizable mobile interfaces linked to a unified backend. Such innovation is particularly beneficial for businesses that provide white-label services, allowing them to amplify their market presence in an increasingly mobile-centric world.
"Our goal is to empower brokerages to engage their clients seamlessly and offer access to a wide array of global markets, regardless of local application restrictions or device specifications, and to ensure that, via the use of modern web technologies, brokers can offer their customers a similar user experience to that of the native smartphone application including most of the core actions for navigating and interacting with all of the functions,” Nalivayko concluded.
TradingView’s Integration and New Partnerships
TraderEvolution has recently expanded its suite of trading tools by integrating TradingView's comprehensive chart library. Nalivayko spoke of the integration as more than a mere technical merger ; he sees it as a fusion of vision between the two companies, setting a new direction for the future of trading.
Subsequently, CFI Financial Group has announced the adoption of TraderEvolution onto its trading platform. This enhancement allows traders the flexibility to trade both physical stocks and leveraged CFDs within the same account.
In the meantime, the company has partnered with Centroid Solutions, a specialist in bridge connectivity, risk management, hosting, and infrastructure. This alliance is anticipated to enhance TraderEvolution's platform offerings significantly, granting brokers increased command over product distribution, risk management, and client base management.
