ICM Capital Rebrands All Entities under ICM.COM

ICM, an international broker, announced on Friday that it has recently rebranded itself to ICM.com to represent all of the firm's group entities under one brand. As a result, the firm has also unveiled a new logo and a redesigned website.

According to the statement, which was given exclusively to Finance Magnates, the new brand will be the global face for the broker as it continues its expansion into new markets. It also follows on the heels of solid financial performance by ICM UK in the 2014-2015 and 2016-2017 fiscal years.

In the wake of the broker’s financial achievements, Shoaib Abedi, Founder of ICM said the firm needed to consolidate all of its entities under one brand: “the new brand ICM.com was created as a response to ICM’s exponential growth over the past 10 years."

“The company has been expanding into new markets globally at an increasing rate, thus the redesign and the newly introduced corporate identity is an integral part of the global expansion. As ICM expands internationally, and as our business continues to defy industry trends, there is a greater value for us to present one unified brand to clients and partners around the world.”

“ICM now has the opportunity to show investors and traders in the financial markets exactly what has made us so successful: excellent customer service, refined market knowledge, solid Execution Execution Execution is the process during which a client submits an order to the brokerage, which consequently executes it resulting in an open position in a given asset. The execution of the order occurs only when it is filled. There is typically a time delay between the placement of the order and the execution which is called latency.In the retail FX space, reliable brokers always strive to deliver best execution to their clients in order to maintain a solid business relationship with them. This is a co Execution is the process during which a client submits an order to the brokerage, which consequently executes it resulting in an open position in a given asset. The execution of the order occurs only when it is filled. There is typically a time delay between the placement of the order and the execution which is called latency.In the retail FX space, reliable brokers always strive to deliver best execution to their clients in order to maintain a solid business relationship with them. This is a co Read this Term across multiple asset classes, market leading spreads with deep Liquidity Liquidity The term liquidity refers to the process, speed, and ease of which a given asset or security can be converted into cash. Notably, liquidity surmises a retention in market price, with the most liquid assets representing cash.The most liquid asset of all is cash itself.· In economics, liquidity is defined by how efficiently and quickly an asset can be converted into usable cash without materially affecting its market price. · Nothing is more liquid than cash, while other assets represent The term liquidity refers to the process, speed, and ease of which a given asset or security can be converted into cash. Notably, liquidity surmises a retention in market price, with the most liquid assets representing cash.The most liquid asset of all is cash itself.· In economics, liquidity is defined by how efficiently and quickly an asset can be converted into usable cash without materially affecting its market price. · Nothing is more liquid than cash, while other assets represent Read this Term, and an overall rewarding investment experience."

ICM is committed to increasing its brand awareness

The broker has been actively making moves to improve its brand awareness over the past two years through sports sponsorships. Earlier this year in June, Finance Magnates exclusively revealed that the broker had renewed its sponsorship of the English polo team for the third year in a row.

Furthermore, in the UK the firm has also signed deals with Fulham Football Club and sponsored the World Cycling Revival Festival 2018. The festival took place on June 14 - 16 and was held in Herne Hill, South London.