Financial services provider, CFI Financial Group recently inked a major sponsorship deal with the Lebanese Basketball Federation, one of the well-known and highly regarded sports bodies in the region.
Through the sponsorship, CFI Financial Group is planning to accelerate its global expansion. The Lebanese National Team has won several tournaments recently including the Arab Basketball Championship of 2022.
“CFI Financial Group announces a major sponsorship deal with the Lebanese Basketball Federation, a well-known sports body in the region as well as the National Team, a recent champion comprised of some of the best players in, Lebanon, the Middle East and Asia. The Lebanese national team has enjoyed steady success over the years which culminated in winning the Arab Basketball Championship of 2022,” the company mentioned in a post on LinkedIn.
The latest sponsorship announcement from CFI came nearly 9 months after the company signed a major basketball sponsorship deal in Jordan. In June 2021, the financial services firm confirmed a set of deals focused on Basketball in Jordan.
Partnerships and Expansion
Last year, CFI established and extended its collaboration with several firms to enhance its international presence. In July 2021, CFI renewed its partnership with Nissan e.dams Formula E team for the 8th season.
As far as expansion is concerned, CFI Financial Group has increased its product offering substantially in the last 12 months. In February 2022, the company announced the expansion of its product offering with the addition of more than 250 cryptocurrency contracts for differences (CFDs). CFI offers services in a broad range of products, including Stocks, Currencies, Commodities, Indices and ETFs across international markets from a single interface. Through several regulated entities, CFI is currently serving clients in more than 100 countries across the world.