Social investment network, eToro announced today that it has teamed up with Powerleague. The deal, that was launched earlier today at Nine Elms Powerleague in London by Joe Cole, ambassador of eToro and former English footballer, will provide equipment to thousands of netball players.
In addition, the deal will increase the branding of eToro. As part of the partnership, eToro and Powerleague will arrange several events for participants offering free educational content. According to the financial services provider, eToro Academy offers a broad range of educational material, including podcasts, tutorials and free courses to educate investors.
“Partnering with eToro made complete sense for our brand. eToro is all about community and empowering others – we believe in this, and this sense of togetherness through sport has helped bring joy to thousands of people across the UK. We’re proud to have eToro on board, and we look forward to working with them to help bring financial education to more people,” Dom Reed, the Head of Commercial at Powerleague, commented.
In 2021, eToro expanded its presence across the global sporting ecosystem significantly. Moreover, the broker inked partnership deals with several leading international football clubs, including Newcastle United, Aston Villa and Arsenal.
Accessibility
According to eToro, the company aims to make financial markets more accessible to participants through quality educational tools. Founded in 2007, eToro is a prominent social investment network with more than 27 million registered users.
Dan Moczulski, the UK Managing Director at eToro, commented: “eToro is powered by the community, therefore, we wanted to give something back to fellow sports lovers across the UK. This partnership demonstrates our commitment to grassroots UK sport but also provides Powerleague players with the opportunity to learn more about the power of investing, and to grow their wealth. We will be working with the Powerleague to make the financial markets more accessible to participants, bringing them closer to the action and educating them on investing.”
