Exclusive: New FCA Regulated Broker House of Borse Launches via STP/DMA Model

A new brokerage which is regulated by the UK Financial Conduct Authority (FCA) and led by its Chief Executive Officer (CEO) and Director Wahb Ahmed has started operating looking to deliver a true multi-asset solution. The company is aiming to be offering FX, CFDs, futures, stocks, metals and stock options.

The company is launching with a MetaTrader 4 offering, but is also shortly deploying its true multi-asset solution. The company is licensed by the FCA with a matched principle license and is aiming to be delivering to its clients a fully straight-through processing (STP) solution for FX, with direct market access (DMA) for CFDs, shares, futures, etc.

The system provides more than three thousand financial instruments in more than fifty financial markets

The company has started onboarding professional clients and is providing access to its clients to Liquidity Liquidity The term liquidity refers to the process, speed, and ease of which a given asset or security can be converted into cash. Notably, liquidity surmises a retention in market price, with the most liquid assets representing cash.The most liquid asset of all is cash itself.· In economics, liquidity is defined by how efficiently and quickly an asset can be converted into usable cash without materially affecting its market price. · Nothing is more liquid than cash, while other assets represent The term liquidity refers to the process, speed, and ease of which a given asset or security can be converted into cash. Notably, liquidity surmises a retention in market price, with the most liquid assets representing cash.The most liquid asset of all is cash itself.· In economics, liquidity is defined by how efficiently and quickly an asset can be converted into usable cash without materially affecting its market price. · Nothing is more liquid than cash, while other assets represent Read this Term through aggregated feeds, via bank, non-bank and ECNs pools. For the time being, the firm is focusing on institutional clients from the MENA region and aims to enable White Labelling and API solutions.

House of Borse starts with a London office, but it is also aiming to open one in Dubai.

Commenting on the launch to Finance Magnates, Dr Mohammed Al Fadhel, the Chairman and Director of House of Borse, stated that the brokerage is aiming to deliver its clients direct access to the markets to trade directly with the main players and movers of the market.

Board Member and Non-Executive Director of House of Borse, Talal AlSumair, stated, “In its role as a market facilitator and aggregator, House of Borse succeeded in removing the conflict of interest aspects between itself and its clients.”

“House of Borse has two trading terminals the MT4 and the Multi-Assets, meaning that we allow investors to trade all the assets classes. The system provides more than three thousand financial instruments in more than fifty financial markets all over the world through a unique Trading Platform Trading Platform In the FX space, a currency trading platform is a software provided by brokers to their respective client base, garnering access as traders in the broader market. Most commonly, this reflects an online interface or mobile app, complete with tools for order processing.Every broker needs one or more trading platforms to accommodate the needs of different clients. Being the backbone of the company’s offering, a trading platform provides clients with quotes, a selection of instruments to trade, real In the FX space, a currency trading platform is a software provided by brokers to their respective client base, garnering access as traders in the broader market. Most commonly, this reflects an online interface or mobile app, complete with tools for order processing.Every broker needs one or more trading platforms to accommodate the needs of different clients. Being the backbone of the company’s offering, a trading platform provides clients with quotes, a selection of instruments to trade, real Read this Term”, AlSumair added.