FX Bridge Reaches One Millionth Foreign Exchange Option Milestone

FX Bridge Technologies a company I wrote about recently (perhaps I was a bit too harsh on them) has announced that it has executed the 1 millionth option through their platform. FX Bridge is a curious venture trying to get a hold of a small but growing niche of forex options. It's a difficult market to penetrate and there's much market education to be made but perhaps the effort will pay out eventually.

Atlanta, GA (December 14, 2009) — FX Bridge Technologies announces the execution of the one millionth completed foreign exchange (FX) option transaction on ProTrader Plus™, making it the leader in cross‐asset margin trading.

Reaching this significant milestone reflects the growing demand for trading and Risk Management Risk Management One of the most common terms utilized by brokers, risk management refers to the practice of identifying potential risks in advance. Most commonly, this also involves the analysis of risk and the undertaking of precautionary steps to both mitigate and prevent for such risk.Such efforts are essential for brokers and venues in the finance industry, given the potential for fallout in the face of unforeseen events or crises. Given a more tightly regulated environment across nearly every asset class, One of the most common terms utilized by brokers, risk management refers to the practice of identifying potential risks in advance. Most commonly, this also involves the analysis of risk and the undertaking of precautionary steps to both mitigate and prevent for such risk.Such efforts are essential for brokers and venues in the finance industry, given the potential for fallout in the face of unforeseen events or crises. Given a more tightly regulated environment across nearly every asset class, Read this Term strategies which only FX options can offer. ProTrader Plus is the only whitelabel platform which provides same‐account spot, CFD, and options for retail and institutional FX trading.

FX Bridge further differentiates itself from spot‐only competitors by providing expert support for rapid and easy implementation of ProTrader Plus. With access to the world’s largest Liquidity Liquidity The term liquidity refers to the process, speed, and ease of which a given asset or security can be converted into cash. Notably, liquidity surmises a retention in market price, with the most liquid assets representing cash.The most liquid asset of all is cash itself.· In economics, liquidity is defined by how efficiently and quickly an asset can be converted into usable cash without materially affecting its market price. · Nothing is more liquid than cash, while other assets represent The term liquidity refers to the process, speed, and ease of which a given asset or security can be converted into cash. Notably, liquidity surmises a retention in market price, with the most liquid assets representing cash.The most liquid asset of all is cash itself.· In economics, liquidity is defined by how efficiently and quickly an asset can be converted into usable cash without materially affecting its market price. · Nothing is more liquid than cash, while other assets represent Read this Term providers, its combined foreign exchange platform attracts and empowers customers to trade more actively, creating increased revenue for dealers.

“More products mean more customers and ultimately more revenue,” says Steve Reich, FX Bridge’s CEO. “As a technology provider, FX Bridge helps dealers take full advantage of the tremendous opportunities worldwide for retail Forex options,” adds Joe Cunningham, Chairman and Founder.

More information about FX Bridge or ProTrader Plus can be obtained by contacting 866.303.3928 (international +1.678.738.7100) or by visiting www.fxbridge.com.

About FX Bridge

FX Bridge Technologies is a leading global provider of innovative software solutions to companies which participate in the foreign exchange marketplace. Its flagship platform, ProTrader Plus, offers real‐time spot, CFD, and options trading in the same account, which provides the dealer, broker, and trader the most comprehensive tools suite available today for the richest trading experience. Find out more at www.fxbridge.com.

Media Contact

Becky Holloway

Director of Marketing

rebecca.holloway@fxbridge.com

678.738.7100 x7172