LegacyFX, a foreign exchange (Forex ) broker, announced on Thursday that the firm becomes the official sponsor of the professional Spanish football club, Real Betis Balompié, S.A.D, known commonly as Real Betis. According to the press release shared with Finance Magnates, the deal, with an initial duration of two years and the possibility to extend it further, stipulates that LegacyFX’s brand name will be included on the back of the football club’s jerseys.
The announcement is part of the broker’s interest in the Spanish’s LaLiga since long ago. “We, at LegacyFX, are always looking to present our brand in a successful and promising manner. As such, we chose one of the best teams in LaLiga, due to its rich history in Spain, Europe and even worldwide. We believe that this partnership with Real Betis is in line with our vision, will positively represent our brand to our clientele proudly, and catapult our name as a truly leading global brokerage,” Jad Abdelrahman, LegacyFX’s Chief Executive Officer, commented.
With the brand-new partnership, Real Betis adds LegacyFX as one of its 15 international agreements, becoming over 35% of the turnover for the football club’s business. “We welcome LegacyFX. This new partner is a global company looking for like-minded global brands, such as Real Betis. LegacyFX has seen in our Club an ideal partner to develop its international strategy. Its important presence on our game shirt is one of the main assets of our entity,” Ramón Alarcón, General Manager of Business of Real Betis, stated in the announcement.
Background of Both Parties
Based in Sevilla, Spain, Real Betis was founded in 1907, whose home-field stadium is the Estadio Benito Villamarín with a seating capacity of 61,000.
On the other hand, founded in 2017, LegacyFX is a regulated broker which offers forex and CFD trading services on over 500 assets, whose headquarters are in Larnaca, Cyprus.