I've had my share of criticism in the past over Euromoney's methodology and I still think it's flawed, but perhaps it's the only possible method right now. Still, one cannot ignore the hype these awards generate.
Please refer to the comment made below by Henrik Holst Saxo Bank's Head of Platform Management explaining how these awards relate to their retail forex offering.
Saxo Bank has picked up no less than six awards at the Euromoney annual FX survey 2011. The categories in which the online trading and investment specialist was voted into the top spot for are:
- Best Improved Overall Market Share By Volume ($10bn - $25bn)
- Best Improved Overall Market Share By Volume ($5bn - $10bn)
- Best Speed of Execution
- Best Research and Analytics
- Best Effective Risk Management and Execution Strategies
- Best Integrated Workflow and Compliance Solutions
Albert Maasland, Senior Vice President and Chief Executive of Saxo Bank London said at the awards ceremony in London last night: “These awards are an accolade to Saxo Bank's experience in the online trading business and its recognition in the market place. Saxo Bank received more award wins this evening than ever before in our history. This follows our best full-year results ever. I am honoured to accept these awards on behalf of our two founders and my colleagues. All six awards reflect our ongoing commitment to respond to our broad client base and provide the FX market with consistent competitive pricing and leading value-adding products and services.”
The Euromoney annual Foreign Exchange survey is in its 22nd year. The survey is the industry’s leading review of FX trading, research and e-business capabilities and is widely considered as the benchmark league table for the FX market. The awards are a reflection of the efforts of the wider FX industry to provide the tools and functionality that make trading FX more efficient. Results are based on qualitative responses from thousands of companies around the world. Last year over 11,700 votes were cast in the survey, including those of treasurers, traders and investors.
About Saxo Bank
Saxo Bank is a leading online trading and investment specialist with a worldwide client base. The three specialised and fully integrated trading platforms; the browser-based SaxoWebTrader, the downloadable SaxoTrader and the SaxoMobileTrader application are available in over 20 languages. Saxo Asset Management accommodates high-net worth private clients and institutional investors. In 2010 Saxo Bank continued the diversification of its business with acquisitions of Saxo-E*Trade Bank, a specialist in online investment, and Brørup Sparekasse, a Danish savings bank. The Saxo Bank Group is headquartered in Copenhagen with offices throughout Europe, Asia, Middle East and Australia.