Finalto South Africa has launched a new White Label solution
designed to help market participants quickly establish their own brokerages.
The solution offers access to top-tier liquidity and aims to set new brokerages
apart in the competitive market.
According to Finalto South Africa's CEO Dany Mawas, the revamped
offering includes a fully customizable back office, client portal, CRM, and
multi-asset trading platforms. Mawas emphasizes: “What makes this solution
so unique is that it is completely platform-agnostic and includes advanced
reporting tools, robust risk controls, and a seamless integration with
Finalto’s top tier 1 liquidity providers
Liquidity Providers
A liquidity provider (LP) constitutes an individual and/or an institution that functions as a market maker in a given asset class. Broadly speaking, liquidity providers will act as both the buyer and seller of a particular asset, thus making a market. In the equities space, many stock exchanges rely on liquidity providers who make the commitment to provide liquidity in a given equity. These liquidity providers commit to providing liquidity in the hopes that they will be able to make a profit on
A liquidity provider (LP) constitutes an individual and/or an institution that functions as a market maker in a given asset class. Broadly speaking, liquidity providers will act as both the buyer and seller of a particular asset, thus making a market. In the equities space, many stock exchanges rely on liquidity providers who make the commitment to provide liquidity in a given equity. These liquidity providers commit to providing liquidity in the hopes that they will be able to make a profit on
Read this Term.”
Simplified Brokerage Setup
Traditionally, starting a brokerage involves a complex
process. This includes obtaining a license, finding vendors, securing a CRM
solution, setting up a training platform, finalizing a liquidity agreement with
a prime broker, partnering with payment service providers (PSPs), and
integrating a “cashier” software to manage fund flow.
Mawas notes that this process can take up to nine months.
“What we are offering at Finalto is the ability to start a brokerage
within one month of obtaining a license, through a straightforward process that
eliminates a lot of the onerous legwork,” he explains.
An additional benefit of Finalto's solution is the potential
for job creation. By accelerating the time it takes to bring new brokerages to
market, the solution could positively impact the South African economy and
employment landscape.
Mawas also highlights the company’s commitment to promoting
financial literacy across Africa. “The more brokerages that operate in
Africa, the more people on the continent are exposed to online trading
Online Trading
Online trading represents the trading of fiat currencies, digital currencies, commodities, stocks and indices, where traders and investors intend to make a profit, via the purchase or sale of the aforementioned products. This is done through an electronic network, made accessible by brokers in the form of an online trading platform or hub.Online trading continues to see a rapid growth year on year, due to a number of reasons. Firstly, the number of brokers offering their services, with more mone
Online trading represents the trading of fiat currencies, digital currencies, commodities, stocks and indices, where traders and investors intend to make a profit, via the purchase or sale of the aforementioned products. This is done through an electronic network, made accessible by brokers in the form of an online trading platform or hub.Online trading continues to see a rapid growth year on year, due to a number of reasons. Firstly, the number of brokers offering their services, with more mone
Read this Term and
financial products,” he adds.
Given the complex regulatory landscape faced by new brokers,
Finalto's White Label solution offers significant support. As Mawas highlights:
"Finalto can assist local FSPs by providing its latest ODP regulatory
umbrella in South Africa during their licensing application process, ensuring that brokers using Finalto’s solutions can
navigate the constantly evolving regulatory environment more smoothly.”
“By offering a turnkey, fully-customisable, agnostic trading
platforms (web, desktop, and mobile) with multiple integrations, Finalto
simplifies the operational and regulatory challenges new brokers face, allowing
them to be laser-focused on growing their business while staying compliant,”
he adds.
Customizable White Label Solution
As brokers seek rapid yet reliable solutions to meet their
needs, Finalto’s updated White Label solution stands out. Mawas notes: “While
this updated White Label solution has been developed relatively quickly, all of
the features are elements that Finalto has been offering and developing for
many years.”
“This enhanced offering means clients can now benefit from
robust ongoing support to effectively manage and grow their businesses, backed
by the confidence in Finalto’s products, expertise, and experience. Finalto’s
support includes: Comprehensive Technical Support, Customization and
Adaptation, Marketing and Commercials, and Training and Development,” adds
Mawas.
The White Label solution includes all the advanced features
of Finalto’s trading platforms, such as multi-currency margin accounts,
advanced risk management services, deep liquidity, cutting-edge charting tools,
and comprehensive reporting solutions.
Mawas points out that while the solution is designed to be
plug-and-play, it is also highly customizable. “Our solution can be easily
adapted to suit users’ particular needs, and we offer additional services such
as assistance with marketing or overall commercial strategy,” he says.
The aim of Finalto’s White Label solution is to streamline
both the setup and daily operations of brokerages. It is designed to enhance
the trading experience for brokers and their clients, support algorithmic
trading, and provide a competitive edge in the financial markets.
“Our
user-friendly trading platforms, CRM, and client portal have been designed to
enhance the trading journey of a broker’s users as well as the daily operations
of a broker,” concludes Mawas.
Finalto South Africa has launched a new White Label solution
designed to help market participants quickly establish their own brokerages.
The solution offers access to top-tier liquidity and aims to set new brokerages
apart in the competitive market.
According to Finalto South Africa's CEO Dany Mawas, the revamped
offering includes a fully customizable back office, client portal, CRM, and
multi-asset trading platforms. Mawas emphasizes: “What makes this solution
so unique is that it is completely platform-agnostic and includes advanced
reporting tools, robust risk controls, and a seamless integration with
Finalto’s top tier 1 liquidity providers
Liquidity Providers
A liquidity provider (LP) constitutes an individual and/or an institution that functions as a market maker in a given asset class. Broadly speaking, liquidity providers will act as both the buyer and seller of a particular asset, thus making a market. In the equities space, many stock exchanges rely on liquidity providers who make the commitment to provide liquidity in a given equity. These liquidity providers commit to providing liquidity in the hopes that they will be able to make a profit on
A liquidity provider (LP) constitutes an individual and/or an institution that functions as a market maker in a given asset class. Broadly speaking, liquidity providers will act as both the buyer and seller of a particular asset, thus making a market. In the equities space, many stock exchanges rely on liquidity providers who make the commitment to provide liquidity in a given equity. These liquidity providers commit to providing liquidity in the hopes that they will be able to make a profit on
Read this Term.”
Simplified Brokerage Setup
Traditionally, starting a brokerage involves a complex
process. This includes obtaining a license, finding vendors, securing a CRM
solution, setting up a training platform, finalizing a liquidity agreement with
a prime broker, partnering with payment service providers (PSPs), and
integrating a “cashier” software to manage fund flow.
Mawas notes that this process can take up to nine months.
“What we are offering at Finalto is the ability to start a brokerage
within one month of obtaining a license, through a straightforward process that
eliminates a lot of the onerous legwork,” he explains.
An additional benefit of Finalto's solution is the potential
for job creation. By accelerating the time it takes to bring new brokerages to
market, the solution could positively impact the South African economy and
employment landscape.
Mawas also highlights the company’s commitment to promoting
financial literacy across Africa. “The more brokerages that operate in
Africa, the more people on the continent are exposed to online trading
Online Trading
Online trading represents the trading of fiat currencies, digital currencies, commodities, stocks and indices, where traders and investors intend to make a profit, via the purchase or sale of the aforementioned products. This is done through an electronic network, made accessible by brokers in the form of an online trading platform or hub.Online trading continues to see a rapid growth year on year, due to a number of reasons. Firstly, the number of brokers offering their services, with more mone
Online trading represents the trading of fiat currencies, digital currencies, commodities, stocks and indices, where traders and investors intend to make a profit, via the purchase or sale of the aforementioned products. This is done through an electronic network, made accessible by brokers in the form of an online trading platform or hub.Online trading continues to see a rapid growth year on year, due to a number of reasons. Firstly, the number of brokers offering their services, with more mone
Read this Term and
financial products,” he adds.
Given the complex regulatory landscape faced by new brokers,
Finalto's White Label solution offers significant support. As Mawas highlights:
"Finalto can assist local FSPs by providing its latest ODP regulatory
umbrella in South Africa during their licensing application process, ensuring that brokers using Finalto’s solutions can
navigate the constantly evolving regulatory environment more smoothly.”
“By offering a turnkey, fully-customisable, agnostic trading
platforms (web, desktop, and mobile) with multiple integrations, Finalto
simplifies the operational and regulatory challenges new brokers face, allowing
them to be laser-focused on growing their business while staying compliant,”
he adds.
Customizable White Label Solution
As brokers seek rapid yet reliable solutions to meet their
needs, Finalto’s updated White Label solution stands out. Mawas notes: “While
this updated White Label solution has been developed relatively quickly, all of
the features are elements that Finalto has been offering and developing for
many years.”
“This enhanced offering means clients can now benefit from
robust ongoing support to effectively manage and grow their businesses, backed
by the confidence in Finalto’s products, expertise, and experience. Finalto’s
support includes: Comprehensive Technical Support, Customization and
Adaptation, Marketing and Commercials, and Training and Development,” adds
Mawas.
The White Label solution includes all the advanced features
of Finalto’s trading platforms, such as multi-currency margin accounts,
advanced risk management services, deep liquidity, cutting-edge charting tools,
and comprehensive reporting solutions.
Mawas points out that while the solution is designed to be
plug-and-play, it is also highly customizable. “Our solution can be easily
adapted to suit users’ particular needs, and we offer additional services such
as assistance with marketing or overall commercial strategy,” he says.
The aim of Finalto’s White Label solution is to streamline
both the setup and daily operations of brokerages. It is designed to enhance
the trading experience for brokers and their clients, support algorithmic
trading, and provide a competitive edge in the financial markets.
“Our
user-friendly trading platforms, CRM, and client portal have been designed to
enhance the trading journey of a broker’s users as well as the daily operations
of a broker,” concludes Mawas.
