Trade Nation, a forex and contracts for differences (CFDs) broker, is seeing value in sports sponsorships as it has inked a new deal with the English football club, Aston Villa.

Trade Nation Logo on Aston Villa Sleeves

Announced today (Thursday), the broker has gained the stats of the club's 'Official Sleeve and Trading Partner' and supports both men's and women's senior teams. It is a multi-year partnership deal, and the broker's branding will be displayed on all first-team shirts and retail shirts.

"Our partnership with Aston Villa is an important milestone in our growth plan – extending awareness of our online trading platform and building brand awareness through the power of football," said Emma Stacey, the Chief Marketing Officer at Trade Nation.

"Aston Villa has a history of success, and we're delighted to be working with the Club at such an exciting time for both organizations."

Deals with Popular Sports Clubs

The deal came ahead of the commencement of the new Premier season as Aston Villa will continue to play in the country's top-tier football league, the English Premier League. Aston Villa is a popular club based in Birmingham that plays out of its home ground Villa Park, which has a seating capacity of 42,657.

The club also has a decent social media presence, with more than 3 million followers on Instagram, 2.3 million followers on Twitter, and 5.1 million followers on Facebook. Being an English football club founded in 1874, it has a massive fan base.

"Collaborating with Aston Villa is a seminal moment for Trade Nation," said Stuart Lane, the Chief Executive Officer at Trade Nation.

"With Villa, we have aligned ourselves with a club that mirrors our values of respect and ingenuity and embodies excellence. This partnership reaffirms our commitment to delivering brilliant trading solutions to a wider audience."

Football sponsorships are not new to Trade Nation. Earlier, the broker sponsored the men's and women's teams of Wolverhampton Wanderers (Wolves), another English football club. Its sponsorships deals were spanned across other sports, as it is also a patron of Somerset Cricket Club, an English cricket club. Last April, the broker inked sponsorship deals with two other English cricket clubs, Hampshire Cricket and Southern Vipers, becoming their sleeve sponsor, Finance Magnates reported.

Other active sponsorship deals of the broker include sponsoring race car driver George Jaxon, as seen on the Trade Nation website.

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