BCV Launches smartTrade Powered Second Level White-Labelling Services

Aix-en-Provence-based technology provider smartTrade, announced today that Swiss cantonal bank Banque Cantonale Vaudoise (BCV), has rolled out a second level white-labelled FX services powered by smartTrade Technologies, to some of their clients.

BCV is a leading bank in the canton of Vaud's for both retail and business customers, as well as one of Switzerland’s top wealth managers.

BCV has been using LiquidityFX (LFX), smartTrade’s end-to-end Foreign Exchange (FX) Trading Platform Trading Platform In the FX space, a currency trading platform is a software provided by brokers to their respective client base, garnering access as traders in the broader market. Most commonly, this reflects an online interface or mobile app, complete with tools for order processing.Every broker needs one or more trading platforms to accommodate the needs of different clients. Being the backbone of the company’s offering, a trading platform provides clients with quotes, a selection of instruments to trade, real In the FX space, a currency trading platform is a software provided by brokers to their respective client base, garnering access as traders in the broader market. Most commonly, this reflects an online interface or mobile app, complete with tools for order processing.Every broker needs one or more trading platforms to accommodate the needs of different clients. Being the backbone of the company’s offering, a trading platform provides clients with quotes, a selection of instruments to trade, real Read this Term, for several years, according to the firm.

The platform includes functionalities such as connectivity, aggregation, order management system, distribution, Risk Management Risk Management One of the most common terms utilized by brokers, risk management refers to the practice of identifying potential risks in advance. Most commonly, this also involves the analysis of risk and the undertaking of precautionary steps to both mitigate and prevent for such risk.Such efforts are essential for brokers and venues in the finance industry, given the potential for fallout in the face of unforeseen events or crises. Given a more tightly regulated environment across nearly every asset class, One of the most common terms utilized by brokers, risk management refers to the practice of identifying potential risks in advance. Most commonly, this also involves the analysis of risk and the undertaking of precautionary steps to both mitigate and prevent for such risk.Such efforts are essential for brokers and venues in the finance industry, given the potential for fallout in the face of unforeseen events or crises. Given a more tightly regulated environment across nearly every asset class, Read this Term, post-trade and a highly customizable HTML5 user interface. BCV decided to offer its customers, smaller regional banks, a white labelling service based on LFX’s distribution modules and user interface.

smartTrade said that BCV’s customers had been looking for a sophisticated and customizable distribution solution, but the high cost to entry and limited IT resources to implement it meant this kind of solution was out of reach for them.

Business continuity through electronic trading

Thanks to BCV’s new service, their customers can now brand and distribute prices to their own customers electronically through the LFX branded GUI. The installation, maintenance and update of this solution is managed by BCV which is very convenient for their customers, especially those with little IT resources. This value-added service enables BCV to reinforce its clients' relationships while capturing new flows.

“smartTrade’s follow-up on this project was great and allowed us to launch this new service in a timely manner. Deploying this solution to our customers was seamless as it is the same environment as the one we use. Our first client, The Banque Cantonale Neuchâteloise is live, and very pleased with this new service. Many of our customers were looking for this kind of service and within the context of COVID-19 this need is even stronger now as it allows them to ensure business continuity through electronic trading,” Eric Vauthey, head of trading at BCV, commented.

“We are delighted that BCV is a satisfied client and decided to pass on the advantages brought by our platform to their own customers. Having a customer centric approach is key to smartTrade and we understand and support our clients who want to use our solutions to bring additional value to their own clients,” David Vincent, CEO of smartTrade Technologies, said.