Equiti Selects FlexTrade’s MaxxTrader Solution for Prime of Prime Offering

Equiti, a multi-asset financial services provider, announced on Wednesday that it has tapped FlexTrade Systems to use MaxxTrader Foreign Exchange Platform Solution for its prime of prime service offering.

The press release shared with Finance Magnates detailed that the partnership will allow Equiti to offer its prime of prime customers enhanced global FX Liquidity Liquidity The term liquidity refers to the process, speed, and ease of which a given asset or security can be converted into cash. Notably, liquidity surmises a retention in market price, with the most liquid assets representing cash.The most liquid asset of all is cash itself.· In economics, liquidity is defined by how efficiently and quickly an asset can be converted into usable cash without materially affecting its market price. · Nothing is more liquid than cash, while other assets represent The term liquidity refers to the process, speed, and ease of which a given asset or security can be converted into cash. Notably, liquidity surmises a retention in market price, with the most liquid assets representing cash.The most liquid asset of all is cash itself.· In economics, liquidity is defined by how efficiently and quickly an asset can be converted into usable cash without materially affecting its market price. · Nothing is more liquid than cash, while other assets represent Read this Term aggregation, trade execution management and institutional trading capabilities.

“We are delighted that Equiti has chosen MaxxTrader as the technology partner for their global Prime-of-Prime offering,” FlexTrade Managing Director, Manish Kedia, commented.

“We believe with our ‘best-in-class' aggregation, pricing engine and distribution technology combined with Equiti’s deep market understanding and strong relationships, clients will get access to a unique liquidity and comprehensive prime services solution.”

FlexTrade is a major online trading technology provider primarily focusing on execution management and order management systems. Its solutions provide customers with complete control and customization of their workflows.

The brokerage elaborated that the new solution has been picked with the growing demand for single-source FX trading solutions among the sell-side FX broker-dealer.

“Equiti has spent a considerable amount of time and effort in building out global liquidity pools and extending our relationship with major global investment banks,” said Iskandar Najjar, Equiti Group CEO.

“We were looking for an institutional technology partner to take our liquidity delivery to the next level, and FlexTrade’s MaxxTrader Foreign Exchange Solution was the natural partner needed to cover multiple anticipated use cases, be it credit or margin via GUI or API.”

Enhancement Continues

Meanwhile, Equiti continued the expansion of its products and services. Earlier this year, it tied with Acuity Trading and Lucera to enhance its tools and underlying technologies, and it also launched a prepaid card.

Most recently, the company reshuffled its top management by appointing Brian Myers, who was previously the Equiti UK CEO, as the Chief Executive of Equiti Brokerage (Seychelles) and Africa business.