Societe ‎Generale ‎Taps Euronext’s Best Execution Tool

Pan-European exchange Euronext has partnered with Societe ‎Generale to provide retail investors of the French banking giant with 'Best ‎Execution', a solution that allows them to capitalise on the increasing ‎fragmentation of Liquidity Liquidity The term liquidity refers to the process, speed, and ease of which a given asset or security can be converted into cash. Notably, liquidity surmises a retention in market price, with the most liquid assets representing cash.The most liquid asset of all is cash itself.· In economics, liquidity is defined by how efficiently and quickly an asset can be converted into usable cash without materially affecting its market price. · Nothing is more liquid than cash, while other assets represent The term liquidity refers to the process, speed, and ease of which a given asset or security can be converted into cash. Notably, liquidity surmises a retention in market price, with the most liquid assets representing cash.The most liquid asset of all is cash itself.· In economics, liquidity is defined by how efficiently and quickly an asset can be converted into usable cash without materially affecting its market price. · Nothing is more liquid than cash, while other assets represent Read this Term, which is also a major consequence of MiFID II.‎

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Euronext’s Best of Book provides customers in Societe Generale’s French ‎network with price improvement on over 550 stocks listed on Euronext markets, ‎traded through the exchange’s central order book. The tool works by adding a ‎layer of liquidity for retail flow while a group of ‘dedicated Liquidity Providers Liquidity Providers A liquidity provider (LP) constitutes an individual and/or an institution that functions as a market maker in a given asset class. Broadly speaking, liquidity providers will act as both the buyer and seller of a particular asset, thus making a market. In the equities space, many stock exchanges rely on liquidity providers who make the commitment to provide liquidity in a given equity. These liquidity providers commit to providing liquidity in the hopes that they will be able to make a profit on A liquidity provider (LP) constitutes an individual and/or an institution that functions as a market maker in a given asset class. Broadly speaking, liquidity providers will act as both the buyer and seller of a particular asset, thus making a market. In the equities space, many stock exchanges rely on liquidity providers who make the commitment to provide liquidity in a given equity. These liquidity providers commit to providing liquidity in the hopes that they will be able to make a profit on Read this Term’ ‎compete openly to offer quotes that are at, or better than, the European ‎Best Bid and Offer. ‎

The principle of offering clients best execution is required by ‎MiFID II rules, which came into force in January 2018, and has long been lacking ‎for retail investors. As such, the service enables users to benefit from a ‎greater quality of order execution, whilst facilitates compliance with ‎regulatory requirements for the brokerage community.‎

Commenting on the partnership, Laurent Goutard, Head of Societe ‎Generale Retail Banking in France, noted: “By offering Best of Book to ‎our investor clients, Societe Generale guarantees the best execution of ‎their buy and sell trades on European markets. Our customers gain ‎access to better prices for over 550 Euronext shares, including the ‎Societe Generale share. This solution is transparent and complies with ‎new regulations (MiFID II), and another reason to invest in shares ‎directly through our app or our website.” ‎

Anthony Attia, CEO of Euronext Paris, added: “Our partnership with ‎Societe Generale is a milestone in the expansion of our Best of Book ‎offer. Together, we will support retail investors by providing a ‎transparent and cost-efficient order execution service.” ‎