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Executive Moves
BlackPearlFX Stengthens its Marketing Team with Mehreen Khan
2016-11-24T18:49:41.000+02:00
Khan will boost the broker’s marketing efforts focusing on online marketing, social media and campaign management.
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Executive Moves
Colt Taps Stephanie Lynch-Habib as its Chief Marketing Officer
2016-11-22T16:40:18.000+02:00
Ms. Lynch-Habib steps into the role at the end of the month, overseeing the group's marketing strategy.
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Blogs
Don't Waste your Money Boosting Facebook Posts
2016-11-22T10:10:29.000+02:00
Facebook is a great business tool, but some of its features are better than others.
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Analysis
"Get Different, Unique, and Specialized"
2016-11-09T10:24:56.000+02:00
Advertising for brokers has shifted from direct buying to programmatic advertising in large measure.
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Blogs
Personalized Videos: the Next Step in Marketing Automation
2016-09-29T12:57:18.000+02:00
How can you make individuals 16.5 times more likely to click to open links in marketing emails?
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Guest Contributors
Blogs
Top 7 Mobile Marketing Strategies for Online Brokers
2016-09-26T09:45:26.000+02:00
In 2016, for the first time, mobile gaming will overtake PC. How can FX businesses establish a mobile presence?
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Executive Moves
Banc De Binary Taps Jacob Elbaum as its Head of Marketing Communications
2016-09-21T12:18:52.000+02:00
Jacob Elbaum steps into a new marketing role at Banc De Binary, succeeding Lior Shabat.
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Execution
CDNetworks Fortifies its European Presence With EMEA Subsidiary
2016-09-20T12:12:13.000+02:00
CDNetworks' new EMEA subsidiary will expand the group's regional focus and branding efforts.
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Blogs
Content Marketing: 10 Common Mistakes
2016-09-18T15:15:19.000+02:00
A look at some of the most common content marketing mistakes - avoid them to improve.
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Brokers
Swissquote Taps into Innovative Marketing, Inspired by Pokemon GO
2016-09-15T12:16:58.000+02:00
Swissquote GO is an augmented reality game where players collect Swiss listed shares across 20 landmarks.
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Blogs
How to Get to Know Your Traders Better
2016-09-12T13:30:45.000+02:00
Good sales skills? Read here how to make them great.
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Analysis
The Early Birds Have Landed: London Summit Hits 500 Attendees
2016-09-12T10:44:58.000+02:00
And we are only getting started...
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Blogs
Get the Conversation Started: How to Handle Comments on your Posts
2016-09-05T12:26:53.000+02:00
When you respond to a comment, you create a conversation, establishing trust between your company and the commenter.
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Executive Moves
ThinkMarkets Parts Ways with its Head of Digital Marketing, James McMaster
2016-08-25T10:17:57.000+02:00
Mr. McMaster leaves the group after helping in its recent rebranding efforts.
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Blogs
Living your Company's Brand
2016-08-16T17:33:56.000+02:00
Brokers can be focused on getting in demo and live accounts with their ads, not shaping their brand perception.
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Execution
Nasdaq Launches Influencers Tool for Professionals and Thought Leaders
2016-07-15T11:08:44.000+02:00
Nasdaq Influencers caters specifically to marketing professionals and thought leaders around the industry.
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Brokers
24Option Expands 2016 Marketing Budget to $1.8m with Admobsphere: Engage.it
2016-07-15T10:18:35.000+02:00
24Options expands its efforts with marketing agency Admobsphere.
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Technology
Leverate CEO: the Age of the Startup Brokerage is Coming to an End
2016-07-03T10:42:45.000+02:00
Kobi Gur, the CEO of Leverate, explains how he sees the current forex market and why it lags behind gaming.
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Brokers
Finance Magnates TLV Conference: Let the Fintech Celebrations Commence!
2016-06-28T19:45:06.000+02:00
The Finance Magnates TLV Conference begins tonight with opening drinks at an exclusive venue.
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Blogs
Different Strokes for Different Folks: the Secrets of Digital Marketing
2016-06-21T11:12:16.000+02:00
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Executive Moves
Valutrades Taps Veteran Jeffrey Ng as its Marketing Specialist
2016-06-13T11:44:41.000+02:00
Valutrades has continued reshaping its senior leadership team, this time with the addition of Jeffrey Ng.
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Executive Moves
Eze Software Secures Brad Rinklin as its Senior Managing Director
2016-05-18T13:01:10.000+02:00
Mr. Rinklin joins the group's executive team after a lengthy fifteen year career with Akamai Technologies.
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Expert Insights
The Brave New World of Automated Advertising
2016-05-17T11:55:27.000+02:00
The future is closer than we expect, with marketers poised to buy audiences not ad spots.
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Technology
Vikibet Selects Income Access to Manage its iGaming Affiliate Business
2016-04-25T23:08:57.000+02:00
Affiliate technology provider selected to grow out Vikibet's gaming business.
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Steven Hatzakis
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Expert Insights
Reactivating your Leads with Facebook
2016-04-07T17:52:33.000+02:00
Brokers have increasingly turned to Facebook's Custom Audience targeting for marketing needs.
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See more
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