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Expert Insights

Using Brexit as a Marketing Opportunity

  • The upcoming Brexit conundrum has created an opportunity for marketers.
Thursday, 31/03/2016 | 15:34 GMT by Bart Burggraaf
Investing

TradeSocio Secures $1.25m in Seed Funding from Octava

  • The influx of cash is important for TradeSocio as it will help fuel and accelerate its growth via sales scaling initiatives.
Wednesday, 16/03/2016 | 10:56 GMT by Jeff Patterson
Expert Insights

The Silence of the Brands

  • It’s marketing’s job to convey your brand promise to everyone across your organization, and help engender understanding.
Wednesday, 09/03/2016 | 15:52 GMT by Charlie Trumpess, MCIM, CM
Blogs

Retail FX Marketing Masterclass, Part 2

  • People visit websites to consume the content, but at the same time, they are also consuming the ads, giving way to 'banner blindness'.
Thursday, 03/03/2016 | 12:55 GMT by Guest Contributors
Expert Insights

The 7 Biggest SEO Mistakes Brokers Make

  • Good Search Engine Optimization requires an ongoing effort both on your site and in building links off your site, however mistakes are often made.
Thursday, 03/03/2016 | 09:23 GMT by Bart Burggraaf
Blogs

Who Ate All the Acquisition Pie?

  • When the market was young, and so were the brokers, you could consume from your acquisition pie without any worries.
Wednesday, 24/02/2016 | 13:24 GMT by Nicc Lewis
Expert Insights

Digital and Social: The Emperor’s New Clothes of Marketing

  • Technology and digital media have an important role to play in the marketing mix, however there seems to be a huge contradiction at work.
Tuesday, 23/02/2016 | 15:00 GMT by Charlie Trumpess, MCIM, CM
Brokers

IQ Option Goes for 'Speedy and Reliable' with Aston Martin Sponsorship

  • The binary options broker aims for its platform to be linked to the speed and reliability of a super-car, with a new sponsorship of GT race vehicles.
Monday, 22/02/2016 | 15:13 GMT by Steven Hatzakis
Blogs

Retail FX Marketing Masterclass, Part 1

  • Nick James analyses the most popular channels for acquiring traders for your brokerage, lists current practices and advises on how to enhance them.
Monday, 22/02/2016 | 08:37 GMT by Guest Contributors
Executive Moves

Intix Secures the Services of André Casterman as its Chief Marketing Officer

  • Mr. Casterman lands at Intix after garnering a lengthy career in executive level banking and payments roles.
Monday, 15/02/2016 | 14:35 GMT by Jeff Patterson
Expert Insights

Timing the Market With Your Marketing

  • If you believe that recent volatility will continue, now might be the time to re-evaluate your advertising budgets for the year.
Wednesday, 10/02/2016 | 11:31 GMT by Bart Burggraaf
Technology

Hong Kong becomes Gateway to Asia as iFX EXPO Kicks Off

  • Discussions on marketing and technology take center stage as the iFX Expo in Hong Kong gets under way.
Wednesday, 27/01/2016 | 13:41 GMT by Ron Finberg
Brokers

Next Case: Exploring a Content Focused Future for Digital Marketing

  • Impressive attendance and hands on sessions make the event worthy of its fame. Better networking opportunities though will take Next Case to the next level.
Monday, 25/01/2016 | 08:17 GMT by Finance Magnates Staff
Blogs

Optimizing ACR - Game Changer or Game Over: Part IV

  • Today's markets are competitive and while affiliates and IB's can get your foot in the door, in order to succeed you should look further.
Friday, 15/01/2016 | 12:24 GMT by Sami Mana
Bloggers

How Bitcoin is Changing Affiliate Marketing

  • From affiliate programs for exchanges and faucets, to advanced applications in performance marketing, bitcoin is changing the game.
Wednesday, 13/01/2016 | 13:27 GMT by Frank Ravanelli
Executive Moves

Exclusive: Stefan Lucas Parts Ways With ThinkForex?

  • Mr. Lucas has been a mainstay in the foreign exchange (FX) industry for nearly a decade, having joined ThinkForex back in September 2014.
Wednesday, 13/01/2016 | 11:29 GMT by Jeff Patterson
Expert Insights

5 Key Broker Marketing Trends in 2016

  • The marketers who adapt early might have a competitive edge over the rest of the industry so the stakes are high.
Monday, 11/01/2016 | 13:58 GMT by Bart Burggraaf
Brokers

CEO of LCG Digital Talks About the New Business in Startup Nation

  • Moscato: "LCG is a brand that, finally, can count on automated digital assets...tracking and optimisation over new and old marketing channels."
Sunday, 10/01/2016 | 09:30 GMT by Avi Mizrahi
Analysis

10 Forex Marketing Predictions For 2016

  • Marcus Taylor points out the main trends that will bring brokers much closer to their clients this year.
Wednesday, 06/01/2016 | 13:09 GMT by Guest Contributors
Expert Insights

How Key Executive Moves and Personnel Shifts Reshaped the FX Playing Field in 2015

  • 2015 has been marked by a number of developments and restructuring at the executive level, majorly impacting leading companies.
Tuesday, 22/12/2015 | 13:21 GMT by Jeff Patterson
Brokers

Watch: Facebook Insider Explains to Forex Brokers How to Get It Right

  • "If your strategy is people, what are your tactics?"
Friday, 11/12/2015 | 10:39 GMT by Simon Golstein
Blogs

So You Have an App… What Now? Part II

  • The three elements to consider are SEO, paid traffic, and app store optimization
Thursday, 10/12/2015 | 13:45 GMT by Nicc Lewis
Brokers

Watch: How to Exploit Your Data with Online Audience-based Remarketing

  • "Remarketing by definition is not about the first click, it's about the follow-up clicks."
Wednesday, 09/12/2015 | 15:55 GMT by Simon Golstein
Products

Boston Ivy Launches Its Registry for .FOREX .BROKER and .CFD Domains

  • Providing a solution for brokers, banks and websites to distinguish themselves, Boston Ivy has launched its registration for new TLDs.
Tuesday, 17/11/2015 | 16:24 GMT by Ron Finberg
Expert Insights

Beating Self Sabotage

  • Handling your marketing related needs is never a linear decision, and attempts to take shortcuts seldom translate to success.
Wednesday, 04/11/2015 | 14:35 GMT by Jeff Patterson
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