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News
Crypto Exchange Bidget Continues to Sponsor Juventus for Another Year
2022-08-24T10:48:35.845+02:00
The branding of the exchange will appear on the jersey sleeve of the sports team.
The financial terms of the deal were not disclosed.
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Brokers
FC Bayern Announces Partnership with Libertex
2022-08-18T12:10:26.245+02:00
FC Bayern is a prominent global football club.
Libertex aims to boost its global brand awareness through the recent collaboration.
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Trade Nation Inks Sponsorship Deal with Wolverhampton Wanderers FC
2022-08-03T12:44:30.678+02:00
The broker has become the club’s official FX trading partner.
Trade Nation and Wolves are planning to collaborate on different social initiatives.
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Brokers
Cypriot FX and CFDs Broker Tixee Becomes Apollon FC Sponsor
2022-08-02T08:31:07.918+02:00
The broker will be sponsoring the football club for multiple years.
The financials of the deal were not disclosed.
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News
Amber Group Sings Multi-Year Partnership Agreement with Atletico Madrid
2022-07-14T08:09:50.142+02:00
Amber Group has become the club’s official digital wealth and digital lifestyle partner.
The five-year sponsorship deal is starting from the 2022/23 season.
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Crypto Exchange OKX Becomes Training Kit Sponsor of Manchester City
2022-07-11T07:56:31.785+02:00
It is the extension of an existing partnership between the two.
The deal is reported to of more than $20 million.
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Retail FX
Spreadex Becomes Sunderland AFC’s New Principal Partner
2022-06-30T11:52:48.480+02:00
The company has signed a three-year partnership deal with the club.
The Spreadex Sports logo will appear on the club’s home and away shirts.
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Exchanges
Binance Inks Partnership Deal with Cristiano Ronaldo
2022-06-23T21:43:00.000+02:00
The football superstar will offer a series of NFT collections on Binance's platform.
The deal is a multi-year one, Binance said.
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Institutional FX
Goldman Sachs Inks Multi-Year Sponsorship Deal with McLaren Racing
2022-06-22T07:30:40.422+02:00
The bank will support the racing team to meet its sustainability goals.
The financial terms of the deal is unknown.
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Coinbase Becomes Official Cryptocurrency Platform of Seattle Storm
2022-05-20T09:14:27.920+02:00
The WNBA franchise has signed a multi-year partnership deal with the crypto firm.
Through the collaboration, Coinbase aims to engage more people in the cryptocurrency ecosystem.
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Retail FX
Rising Crypto Sports Sponsorships: Are FX Brands Still in the Game?
2022-05-14T13:24:16.192+02:00
FX companies have dominated the global sports sponsorship sector during the last decade.
However, with huge marketing budgets, crypto brands have cracked some historic sponsorship deals in the last 2 years.
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Chelsea FC Inks £20M Sponsorship Deal with Crypto Firm WhaleFin
2022-05-12T08:12:37.206+02:00
WhaleFin is replacing Hyundai as the club’s shirt-sleeve sponsor.
The deal between the two was struck in January.
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News
Crypto Snack Inks Partnership with RCD Espanyol
2022-05-10T01:43:00.000+02:00
SNACK is listed on several major cryptocurrency exchanges.
RCD Espanyol will accept crypto payment for the first time in La Liga.
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Retail FX
OANDA Becomes New York Red Bulls Official Marketing Partner
2022-05-06T19:23:00.000+02:00
The OANDA logo will appear on the right sleeve of the club's jersey.
The deal is part of a multi-year partnership.
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News
Crypto Exchange OKX Inks Multi-Year Sponsorship Deal with McLaren Racing
2022-05-04T08:28:54.758+02:00
The exchange’s branding will appear on the racing car, drivers’ overalls and other places.
The financial terms of the deal are unknown.
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News
A Crypto Firm Could Become Liverpool FC Main Shirt Sponsor
2022-04-26T03:22:00.000+02:00
Liverpool could earn more than GBP 70 million from the sponsorship deal in two seasons.
The crypto firm's name has not been disclosed yet.
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Brokers
eToro Forms a New Partnership with Powerleague
2022-04-14T11:47:43.809+02:00
The company has collaborated with Powerleague to invest in the local sporting community.
Powerleague is one of the leading providers of small-sided football in the world.
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News
Blockchain.com Scores Big in NFL, Becomes Dallas Cowboy Sponsor
2022-04-14T07:45:57.520+02:00
The blockchain firm will receive extensive promotional slots on the club’s infrastructure.
The financial terms of the deal are not known.
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Robomarkets Becomes German Football Club Eintracht Frankfurt’s Sponsor
2022-03-10T12:11:25.562+02:00
The broker can promote its brand on several club real estate.
The deal will be effective till the end of the 2023-2024 season.
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Aston Villa Collaborates with Jeton Wallet
2022-03-05T20:44:31.344+02:00
The partnership aims to increase the adoption of cashless transactions.
The company is based in London.
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News
Manchester City Onboards Crypto Exchange OKX as Sponsor
2022-03-04T12:42:31.967+02:00
Many crypto companies are now sponsoring English football teams.
The branding of the exchange will be featured in both stadiums of the club.
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CryptoCurrency
Two European Football Clubs Terminate Sponsorship Deals with Bitci
2022-02-28T10:30:46.592+02:00
Lisbon and Spezia have ended their relationship with Bitci.
The crypto exchange seems to be struggling to stay afloat financially.
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CryptoCurrency
Southampton FC and Sportsbet.io Launch Bitcoin Hunt Competition
2022-02-24T09:21:06.764+02:00
Southampton FC celebrates its continued partnership with Sportsbet.io.
The two firms want to help users learn about crypto with simple engaging content.
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CryptoCurrency
Nerd Street Esports Signs Multi-Million Sponsorship with FTX US Crypto Exchange
2022-02-21T09:20:51.447+02:00
FTX US has paid an undisclosed amount of money to Nerd Street.
The deal runs for multiple years.
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CryptoCurrency
Is Crypto Taking Over Sports Sponsorship?
2022-02-17T18:11:24.932+02:00
Crypto and blockchain companies are among the biggest spenders on football sponsorships.
Analysts dubbed the latest Super Bowl as the ‘Crypto Bowl’ due to the dominance of crypto brands.
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