Multi-asset broker Exness has just unveiled its new global 360 campaign “Trade with an edge, in every moment.” The campaign highlights Exness’ position as a reliable partner in every trader’s journey – one that addresses their core challenges and augments their trading experience.
The campaign’s focal point is a short video which centers around a trader’s everyday pursuits in the markets. Through his experience, the spot illustrates how Exness’ reliability and advanced platform empower his trading.
With Exness, traders have a friction-free trading experience that includes fast execution, low and stable pricing, seamless withdrawals, and a range of risk management features, such as Stop Out Protection. This campaign synchronizes all these attributes, showcasing the broker’s credibility.
Developed by the Exness Brand Team, the campaign is set to roll out globally across multiple platforms. Jennifer Van De Vooren, Exness Head of Brand, shared “Our traders are the heartbeat of our platform, and we understand every part of their experience. Given that 64% of consumers want brands to connect with them, this campaign becomes a channel to reinforce our bond with our clients, one that is grounded in trust and a sense of belonging.”
She added, “By focusing on real trader stories and professional trading terminology, we made sure that the campaign execution felt realistic and trustworthy. Putting their experiences in the spotlight, we emphasize how Exness eliminates their hurdles and empowers them to trade with an edge in every moment”.
Exness Head of Creative Content, Shlomi Dubish, also commented on the campaign, saying “The idea behind the campaign was born while actually trading. We wanted to say that no matter what you’re trading, your strategy, or the size of your position, you’ll find better conditions at Exness. We chose to focus on how, sometimes, a trading session can last for hours before finding a single, good setup. But, once you do, your trade will be executed, every time, in a split second. Together with Exness' other unique advantages, the campaign shares what we mean by the tagline “Trade with an edge in every moment.””
Exness is a global multi-asset broker which uses a unique combination of technology and ethics to create a favorable market for traders and raise the industry benchmark. Exness’ ethos and vision revolve around the concept of offering its clients a frictionless trading experience, by bringing to life the financial markets in the way they should be experienced. Exness’ identity and commitment to the two worlds of technology and ethics, as well as its loyal client base which counts over 600,000 active traders are key drivers of the global brand. Today, Exness records over $4 trillion in monthly trading volume and has set its focus on a strategic expansion to new corners of the world.
