How to Increase Mobile Traders’ LTV with Quadcode's White Label Brokerage
Monday,03/04/2023|10:56GMTby
FM
Quadcode offers a sleek mobile client that reinvents the trading experience.
Online trading is traditionally marketed as a non-desk way to earn money. Think of almost any trading app advertisement: a person is enjoying the highlights of life — traveling, having fun at a party, sipping a cocktail on the beach — and simultaneously making deals at the touch of a button. It's safe to say that these days, online trading is synonymous to mobile trading.
No wonder all big brokers are investing in mobile trading platforms. Quadcode is one such financial SaaS company that provides turnkey brokerage solutions. It offers a sleek mobile client that reinvents the trading experience by simplifying it compared to the classic solutions that've been dominating the market.
Why is a mobile client vital for a broker?
The latest research from Exploding Topics shows that more than 60% of all web traffic is mobile. Traffic in the finance vertical is no exception since the increasing number of people prefer to trade and invest from their smartphones.
The global Internet coverage is growing and reaching even the most faraway places on earth. Despite great opportunities opening up in emerging markets, the reality is that many such households don't own personal computers or a stable Internet connection. For them, a smartphone becomes the easiest and cheapest way to access the Internet.
The number of financial instruments users is growing too — and they are getting younger. According to Forbes, 75% of Gen Zers selected their smartphones as their device of choice, although 69% of them still own a laptop or PC. This leads us to the conclusion that young people prefer mobile devices to desktop computers.
What’s Quadcode SaaS brokerage platform?
Quadcode is a financial SaaS company that has been creating fintech solutions for 10 years. Its flagship product, the trading platform, is used and trusted by multiple top-performing brokers. For now, Quadcode's SaaS solution powers a total of 150 million trading accounts in over 170 countries. If you've ever fancied starting your own broker, you can buy this platform as an out-of-the-box white label solution, put your name on it, attract your own clients, and get all the profits.
Quadcode SaaS white label brokerage platform is designed specifically for the retail Forex and CFD industry. It will suit those who want to launch their own brokerage fast, skipping the hassle of development and setup. The client gets access to traderoom and back office, while Quadcode handles all the infrastructure, support, billing, and security aspects on behalf of the client. With Quadcode, such projects can be launched in just 6 weeks compared to 6 months of development time for MVP alone.
Quadcode’s mobile brokerage platform as an alternative to Metatrader
The goal of any trading platform is to connect traders with the financial markets. Metatrader was the first big name in this niche, and this software is still used by most brokers.
However, MT4 and MT5 platforms have a number of drawbacks that complicate the work with the program. Quadcode has addressed these issues by providing an alternative B2B SaaS solution that caters to traders’ needs better than the classic software.
1. User interface. Despite all the indisputable advantages of MT4 and MT5 in terms of functionality, in terms of user convenience, it loses to more modern turnkey brokerage solutions such as Quadcode SaaS. Some traders (especially beginners) admit that the MT interface is overloaded with complex functionality and takes a lot of time to learn.
Quadcode’s global brokerage platform was originally created as a more comprehensible alternative to Metatrader with a simpler learning curve.
Quadcode's trading platform has an intuitive user interface that is easy to navigate, even from a small screen of a smartphone. A trader can access all the most-used features and information right from the traderoom, without having to switch between screens and looking for the necessary tools in different sections of the app.
Design-wise, Quadcode’s mobile client looks sleek and modern and doesn’t have that Windows XP vibe of Metatrader. Sound design is worth mentioning too, as traders report to enjoy Quadcode platform’s satisfying in-app sounds big time.
2. Technical indicators. The Quadcode mobile platform gives free access to more than a hundred indicators, while Metatrarer only has 30 free indicators.
3. Charting. The Quadcode’s financial SaaS solution allows mobile clients to run up to 9 charts simultaneously. MT4 only allows 1 chart at a time, and MT5 offers multichart feature only for Android and iPad users.
4. Alerts & widgets. Quadcode’s mobile platform allows users to easily set up price alerts, view traders’ sentiment, live trades, etc. — all straight from the traderoom. In order to do the same in Metatrader 5, you’ll have to first pair your MetaQuotes ID with your client terminal on desktop or laptop.
A nice mobile platform design and user experience not only attract a wider audience, but also increase users' LTV. After a positive trading experience on a modern, handsome platform like the one offered by Quadcode, it will be difficult for traders to switch to other platforms or return to classic solutions like Metatrader.
Another strong argument in favor of a proprietary trading platform is strong brand integrity. If a broker is powered by MetaTrader, users might experience dissonance: they see both the broker's and the MetaTrader brand names on the same tin. This creates ambivalence about the brand and dilutes the value of the broker itself. Brokers working on MT4 or MT5 lack integrity, which increases the risk of a trader migrating to another MT-based broker, since they don't see much difference.
Conclusion
With the growing volume of mobile traffic in the financial vertical, a convenient mobile trading client is becoming a must for brokers. Turnkey brokerage solutions like Quadcode SaaS allow companies to easily launch their own white label brokerage platforms and give customers instant access to the mobile version of the platform.
Quadcode's sleek mobile client, intuitive user interface, and easily accessible features like multi chart layout and free indicators make it an ideal platform for younger traders who prefer to manage their deals on the go.
Online trading is traditionally marketed as a non-desk way to earn money. Think of almost any trading app advertisement: a person is enjoying the highlights of life — traveling, having fun at a party, sipping a cocktail on the beach — and simultaneously making deals at the touch of a button. It's safe to say that these days, online trading is synonymous to mobile trading.
No wonder all big brokers are investing in mobile trading platforms. Quadcode is one such financial SaaS company that provides turnkey brokerage solutions. It offers a sleek mobile client that reinvents the trading experience by simplifying it compared to the classic solutions that've been dominating the market.
Why is a mobile client vital for a broker?
The latest research from Exploding Topics shows that more than 60% of all web traffic is mobile. Traffic in the finance vertical is no exception since the increasing number of people prefer to trade and invest from their smartphones.
The global Internet coverage is growing and reaching even the most faraway places on earth. Despite great opportunities opening up in emerging markets, the reality is that many such households don't own personal computers or a stable Internet connection. For them, a smartphone becomes the easiest and cheapest way to access the Internet.
The number of financial instruments users is growing too — and they are getting younger. According to Forbes, 75% of Gen Zers selected their smartphones as their device of choice, although 69% of them still own a laptop or PC. This leads us to the conclusion that young people prefer mobile devices to desktop computers.
What’s Quadcode SaaS brokerage platform?
Quadcode is a financial SaaS company that has been creating fintech solutions for 10 years. Its flagship product, the trading platform, is used and trusted by multiple top-performing brokers. For now, Quadcode's SaaS solution powers a total of 150 million trading accounts in over 170 countries. If you've ever fancied starting your own broker, you can buy this platform as an out-of-the-box white label solution, put your name on it, attract your own clients, and get all the profits.
Quadcode SaaS white label brokerage platform is designed specifically for the retail Forex and CFD industry. It will suit those who want to launch their own brokerage fast, skipping the hassle of development and setup. The client gets access to traderoom and back office, while Quadcode handles all the infrastructure, support, billing, and security aspects on behalf of the client. With Quadcode, such projects can be launched in just 6 weeks compared to 6 months of development time for MVP alone.
Quadcode’s mobile brokerage platform as an alternative to Metatrader
The goal of any trading platform is to connect traders with the financial markets. Metatrader was the first big name in this niche, and this software is still used by most brokers.
However, MT4 and MT5 platforms have a number of drawbacks that complicate the work with the program. Quadcode has addressed these issues by providing an alternative B2B SaaS solution that caters to traders’ needs better than the classic software.
1. User interface. Despite all the indisputable advantages of MT4 and MT5 in terms of functionality, in terms of user convenience, it loses to more modern turnkey brokerage solutions such as Quadcode SaaS. Some traders (especially beginners) admit that the MT interface is overloaded with complex functionality and takes a lot of time to learn.
Quadcode’s global brokerage platform was originally created as a more comprehensible alternative to Metatrader with a simpler learning curve.
Quadcode's trading platform has an intuitive user interface that is easy to navigate, even from a small screen of a smartphone. A trader can access all the most-used features and information right from the traderoom, without having to switch between screens and looking for the necessary tools in different sections of the app.
Design-wise, Quadcode’s mobile client looks sleek and modern and doesn’t have that Windows XP vibe of Metatrader. Sound design is worth mentioning too, as traders report to enjoy Quadcode platform’s satisfying in-app sounds big time.
2. Technical indicators. The Quadcode mobile platform gives free access to more than a hundred indicators, while Metatrarer only has 30 free indicators.
3. Charting. The Quadcode’s financial SaaS solution allows mobile clients to run up to 9 charts simultaneously. MT4 only allows 1 chart at a time, and MT5 offers multichart feature only for Android and iPad users.
4. Alerts & widgets. Quadcode’s mobile platform allows users to easily set up price alerts, view traders’ sentiment, live trades, etc. — all straight from the traderoom. In order to do the same in Metatrader 5, you’ll have to first pair your MetaQuotes ID with your client terminal on desktop or laptop.
A nice mobile platform design and user experience not only attract a wider audience, but also increase users' LTV. After a positive trading experience on a modern, handsome platform like the one offered by Quadcode, it will be difficult for traders to switch to other platforms or return to classic solutions like Metatrader.
Another strong argument in favor of a proprietary trading platform is strong brand integrity. If a broker is powered by MetaTrader, users might experience dissonance: they see both the broker's and the MetaTrader brand names on the same tin. This creates ambivalence about the brand and dilutes the value of the broker itself. Brokers working on MT4 or MT5 lack integrity, which increases the risk of a trader migrating to another MT-based broker, since they don't see much difference.
Conclusion
With the growing volume of mobile traffic in the financial vertical, a convenient mobile trading client is becoming a must for brokers. Turnkey brokerage solutions like Quadcode SaaS allow companies to easily launch their own white label brokerage platforms and give customers instant access to the mobile version of the platform.
Quadcode's sleek mobile client, intuitive user interface, and easily accessible features like multi chart layout and free indicators make it an ideal platform for younger traders who prefer to manage their deals on the go.
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