Solitics, a leading provider of customer engagement based on real-time data, is revolutionising the way brokers operate by providing them with cutting-edge technology that adapts to their infrastructure, speeding time to value, and saving resources and complex development for IT and R&D teams.
The company tackles data complexities head-on. By seamlessly connecting to distributed data sources, multiple accounts and processing millions of user activities in real time, Solitics offers unrivalled marketing automation solutions that support large-scale operations.
Streamlining project timelines
Brokers leveraging Solitics’ technology are able to achieve significant overall savings in terms of both time and cost. Unlike traditional methods requiring extensive IT involvement, the company’s platform simplifies data integration while reducing project timelines significantly.
This expedited process not only accelerates time-to-market but also enhances a broker’s ability to respond swiftly to meet the needs of its clients, which is particularly useful in a fast-paced trading environment.
By eliminating the hurdles typically associated with data projects, Solitics provides solutions that help its clients focus on strategic initiatives and core business activities, rather than getting bogged down in technical details.
In one case, a broker reported that the integration took just one tenth of the time they initially expected, demonstrating the remarkable efficiency and effectiveness of Solitics' platform.
This real-world example underscores how this modern technology can enable brokers to operate more productively and remain competitive in a rapidly changing market. It also alleviates the key issues affecting the business from a technical and data perspective.
Simplified and efficient deployment
Central to Solitics' value proposition is the smart integration, processing and transformation of data into usable formats for marketing and product teams. Full integration is achievable within just 45 days. This is evident in its rapid deployment capabilities, reducing what would traditionally take years of development to a matter of weeks.
The company excels in simplifying data projects by integrating multiple data sources and allowing real-time data synchronisation. AI is embedded into its data learning processes, creating a seamless user experience that allows for timely access to relevant data.
The integration process involves Solitics accessing the various relevant raw data sources, with no need to adapt or change the infrastructure, learning the data structures, and streamlining the data to a single user interface, enabling businesses to quickly adopt and benefit from Solitics' innovative solutions without delay.
Through this, key brokerage stakeholders are able to create, manage, and analyse impactful user journeys with maximum efficiency. For a broker’s technical team, the key benefit of saving vast amounts of time on development means they can refocus their efforts on main key areas.
Instead of integrating tools and systems related to marketing automation and retention management, technical officers will be free to develop their firm’s core products and conduct strategic planning - maximising their project capabilities while minimising the overall workload.
Enhanced engagement platform
Solitics offers standout features that drive increased client engagement for businesses, with enhanced personalisation providing tailored user experiences and split-second responsiveness to data changes - ensuring that clients receive relevant and timely interactions.
Automation further supports this by enabling consistent and effective client communications, allowing companies to maintain a high level of interaction without additional effort.
By utilising market events and bespoke content in a customised manner, the platform significantly boosts engagement, creating meaningful and impactful client interactions for brokers.
Businesses using Solitics have reported a more than 25% increase in their client retention rates, demonstrating its ability to deliver hyper-personalised and consistent client participation efforts in the most effective way.
The core elements of the company’s ‘Engagement Platform' set it apart from competitors, offering fast time-to-value with integrated and responsive features that directly impact client satisfaction and business agility.
Additionally, the system supports omni-channel communication, seamlessly integrating various communication channels to provide a unified client experience. This comprehensive approach saves brokerages substantial time and money by streamlining processes and reducing the need for multiple different systems.
By offering a superior platform that combines the above key components, Solitics enables companies to enhance their operational performance, improve client satisfaction, and drive business growth in a competitive market. This unique combination of features makes it an invaluable partner.
About Solitics
Established in 2013, Solitics is a leading technology provider specialising in real-time marketing automation and analytics solutions for institutional financial organisations, banks, global brokers, Fintech companies and iGaming industries. It has rapidly evolved into a powerhouse in the realm of customer engagement and data analytics as a strategic partner in forging meaningful connections with its customers. By leveraging cutting-edge technology and in-depth industry knowledge, Solitics enables its clients to stay one step ahead in the fast-paced financial market.
Discover more about how Solitics’ innovative real-time solutions can drive customer value for your business by visiting this link.
